Kenworth Brand Manager
1 week ago
About Us PACCAR** is a global market leader specialising in the design, manufacture and distribution of premium heavy commercial vehicles; Kenworth and DAF, related parts, leasing and financial services via an extensive dealer network throughout Australia.
The Opportunity
Kenworth is such a quintessentially Australian brand; did you know it can be found inside the Australian passport? That's rightAustralia's most iconic Truck brand is featured on page 36
If you would love to be part of such a proud history with a legendary brand in a coveted role, please read on.
We have a unique and professionally rewarding, once in a decade opportunity for a passionate, self-driven, strategic thinker and experienced Marketer.
Your Key Responsibilities
- Develop and execute Kenworth brand and communication strategy
- Monitor marketing trends and competitive landscape with recommendations arising out of findings.
- Responsible for creation of Kenworth marketing materials including, marketing literature, press releases, video content, website and digital assists.
- Proactive liaison with national dealer network supporting local area marketing activity and communication needs.
- Work closely with Events Manager to plan and execute product launches and tradeshow presence
What We Like About You
- Degree qualified in Marketing and/or comparable discipline or significant experience equivalent.
- Can demonstrate transferable skills from current role as a value add to this role.
- Strong teambuilding and management skills.
- Analytical skills with ability to demonstrate datadriven decision making.
- Adaptable and flexible nature, able to positively influence those around you.
- Copywriting, editorial and relationship management skills.
- Technically minded.
- Experience in trucking/automotive/capital equipment sector viewed favourably.
Why Choose Us?
In return, PACCAR offers great working conditions, a friendly team environment, an excellent salary package including generous superannuation, salary sacrifice, corporate health benefits, education support and long-term employment and career opportunities.
Job Reference:
PACAUSLVL103279
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