B2b Digital Marketing Manager

1 week ago

Sydney, New South Wales, Australia people2people Full time

We are currently working with a leader in the cloud computing education space who are looking for a B2B Marketing Manager to join their small, yet fast-growing team.


This position is a highly valued role within the organization and will see the right individual take ownership of developing end-to-end marketing campaigns and building strategies to improve campaign effectiveness and ROI.


Offering fantastic work-life balance and a chance to be part of shaping the long-term success of an innovative company, this role is perfect for someone who is passionate about using digital marketing strategies to influence and impact customer buying cycles.


The role:

  • Working with a specialist agency to execute targeted search marketing activity, including Google Ads, retargeting and monthly review and optimisation
  • Producing contentbased assets and campaigns, such as downloadables, (ebooks, reports) and webinar content and related assets, including sales support collateral.
  • Creating automated "journeys" related to content / downloads, etc (executed by specialist agency)
  • Managing conference / event stands and collateral
  • Creating new landing pages, adding new features and functionality (i.e. live chat) and updating content as needed.
  • Managing external partners to execute campaigns across multiple channels, ensuring they are delivered on time and within budget

Your experience:

  • Previous experience in a similar role, such as a Marketing Manager with a background in creating multichannel campaigns that impact buying cycles and customer journeys.
  • Preferably has B2B marketing experience
  • Preferably has experience working with marketing technology, for example, WordPress CMS, and marketing automation software
  • Experience working with partners, such as freelancers, agencies and vendors
The team is friendly, down to earth and passionate about the unique space that they work in.

Based in Northern Sydney and operating in a hybrid working environment, in addition to offering free parking on-site on days that you choose to come into the office.

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