Media Insights Analyst

2 weeks ago

Sydney, New South Wales, Australia Southern Cross Austereo Full time

Media Insights Analyst:

Sydney -
Salaried:

Southern Cross Austereo is Australia's leading media entertainment company, home of LiSTNR and the Triple M & HIT network.

With the ability to reach 95% of the population through our Radio, TV and Digital channels, our mission is to Entertain, Inform & Inspire all Australians Anytime.

Anywhere

  • In 2021 we launched LiSTNR, a curated and personalised Audio-OnDemand destination. It is home to the Hit & Triple M networks, 25 music stations and over 500 podcasts. LiSTNR is Australia's #1 podcast network reaching more than 6.2 million monthly listeners._

What's on offer for you?

  • Permanent position based out of our vibrant Sydney office.
  • Flexible & hybrid working environment (we offer a range of flexible working options, not just working from home).
  • Training and development opportunities, health and wellbeing initiatives, birthday leave, volunteer leave, concert tickets, footy tickets, social events
  • PLUS much more
  • Industry leading and gender neutral Paid Parental Leave Policy which offers 20 weeks paid parental leave for a primary carer.
  • Awardwinning, highly supportive and creative culture that enables you to be your best unique self
  • Attractive salary package and opportunities for growth & progression we love to promote internally across our 65 offices

About the role:

What you'll be doing:

You will collaborate with internal stakeholders including Content, Marketing and Sales.

You will be responsible for uncovering insights that drive business objectives by:

  • Introducing industry trends and best practices in media analytics to continually enhance SCA and the client's understanding of the audio market.
  • Conducting indepth analysis of audience metrics, consumption patterns, and market trends to identify opportunities for growth; communicating your findings to both technical and nontechnical stakeholders.
  • Developing and maintaining reporting frameworks and dashboards that track key performance indicators and providing regular updates to key stakeholders

Experience we're looking for:

  • 3+ years in Media / Research / Sales.
  • Tertiary qualifications preferred.
  • Proficiency in research and analytics tools e.g. Roy Morgan, Nielsen, eRam etc.
  • Proficiency in data visualization and reporting tools (e.g., Tableau, Power BI) to present data in a clear and compelling manner.
  • Familiarity with media agency planning processes, tools and analytics.


We are a values driven organisation - If you genuinely live and breathe our values, you'll be a perfect fit for SCA.

We
collaborate, take
initiative, maximise
creativity, have
courage and act with
integrity.

Keen? by submitting your resume via our careers page.

Hot tip:
_Make sure you download and sign up to _LiSTNR_ - you may be asked about your listening experience throughout the interview process_

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EQUAL OPPORTUNITY:

We are committed to advancing equal employment opportunities for our staff and to diversify and develop our workforce. Furthermore, we aim to recognise the value of attracting and retaining employees with different backgrounds, experience, knowledge and abilities. We also aim to ensure diversity contributes to our business success and benefits individuals, teams, clients and the community.

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