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Senior Marketing Manager
3 months ago
JOB DESCRIPTION
We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with 120,000 team members and a portfolio of iconic brands. At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.
About the team
Marketing powers one of Australia's biggest brands. Our team connects us with millions of Aussies each week. Whether it's through engaging content, omnichannel storytelling or thunderclap advertising that reaches 98% of Aussies, we connect in many ways.
About the role
A new 12-month fixed-term full-time opportunity has arisen for a Senior Marketing Manager. This is a key strategic planning role, focused on customer, communications, and media strategy. This important role leads the development of customer communication strategy, including our approach to paid media planning and investment. We are open to applicants looking for full-time or part-time (4 days).
Applicants close on Friday 21st June.
What you'll be doing
Reporting to the Head of Brand and Media, you'll lead the strategic direction for marketing communications and media for Coles supermarkets, to deliver ROI on marketing investment and land impactful positioning with our customers.
You'll also:
• Develop a strategic communications approach
• Guide frameworks across all areas including communications architecture, brand positioning and media, to drive impact.
• Work with internal marketing team and agency partners to deliver an integrated approach to our marketing communications via strategic briefing and planning
• Manage the input of marketing communications on the customer calendar to deliver the overarching marketing strategic initiatives.
About you and your skills
Ideally coming from a digitally enabled company background, you'll demonstrate experience developing and driving strategy and planning enhancements, particularly in customer strategy and media communications.
You'll also need:
• Strong media channel optimisation experience with a focus on digital channels.
• The ability to manage diverse stakeholders and competing agendas.
• Strong data analysis skills and experience translating customer insights into strategy.
#LI-MAR
Take your next step into something bigger, apply now
With us it's not about the discounts (although you do get those), it's about joining a team where your wellbeing and professional development is our investment and celebrating your contributions is the norm. And because everyone leads unique lives, we offer flexible work, additional leave and parental leave entitlements.
We're continuing to build a gender equitable team, and a culture that is just as diverse, inclusive and welcoming as the communities we serve. We are committed to creating a workplace that is safe and respectful for our team. We encourage applications from people of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), abilities, sexual orientation and gender identities.
We're happy to adjust our recruitment process to support candidates with disability. For further information and additional contact details visit the 'Our Recruitment Process' section of our careers site or email
Job ID: 123299
Employment Type: Fixed Term
