Social Media Coordinator

1 week ago

Melbourne, Victoria, Australia Wall Street Full time
  • Hands-on experience within the world of sports
  • Join a highly collaborative & easy-going team - WFH flexibility
  • Work for a league entering its most exciting phase of growth

About the Company:

The National Basketball League (NBL) is a world-renowned basketball organization, home to some of the globe's premier athletes. As a leader in sports entertainment, we operate an innovative media platform and are dedicated to achieving new heights of success and growth. Our vision is to be among the leading sporting codes in Australia, providing an unparalleled sports entertainment experience.

NBL Values:

  • Always Think Big. Be courageous, open to new ideas, and embrace continuous learning.
  • Be Accountable. Take ownership, seek help when needed, and understand the importance of results.
  • Integrity is Key. Act ethically, honestly, and keep commitments.
  • Show Respect. Demonstrate care, actively listen, seek to understand, and value diverse opinions.
  • We are Fans too. Have fun, consider the fan experience, and share the love of the game.
  • One Team. Communicate effectively, trust each other, celebrate victories, and build strong relationships.

The Role:

As the NBL's Social Media Coordinator, you will work closely with a passionate group of like-minded creators to produce engaging content across multiple platforms, with a focus on audience growth and new fans.

You will have the opportunity to explore new social media trends and create collaborative content with a team of video, social, and written experts.

A passion for basketball is key, and knowledge of the league, its players, and its teams is extremely beneficial in this role as we seek to educate and engage fans worldwide.

Reporting to the Digital & Social Media Manager and working among a team of six, the successful applicant would benefit from existing writing skills and experience of a journalistic nature, proven knowledge in the social media space, either personally or in a previous role, and be analytically-minded, with the league's focus on optimising the success of its content on all channels.

Key Responsibilities:

  • Formulate new ideas for the league's social media channels and present them to the Digital & Social Media Manager in conjunction with the Social Media Coordinator (existing role) and Social Media Graduate.
  • Create campaigns, graphics, and videos for social platforms, including but not limited to TikTok, Instagram, Facebook, and Twitter.
  • Develop and maintain a weekly content calendar consistent with the league's existing digital content schedule.
  • Provide reports and analytics to the Digital & Social Media Manager, providing insight into the best-performing content and potential opportunities for growth.
  • Moderate and manage fan/consumer interaction across league social media channels.
  • Document emerging social media trends, updates, and developments, reporting back to the broader digital team.
  • Assist the Digital Content Coordinator and GM—Digital & Content in formulating written content for the league's website and app.
  • Work on key projects supporting the NBL, inclusive of NBL1 and NBL Store
  • Manage the league's social media channels on game nights (as required) and provide assistance to clubs.

About The Ideal Candidate:

  • Experience in the social media space and a proven record of growing channels and audiences, particularly in sports.
  • Thorough understanding of social media platforms, including but not limited to TikTok, Instagram, Facebook and Twitter.
  • Passionate about emerging trends across social and digital platforms.
  • Exceptional verbal and written communication skills.
  • Ability to work both individually and as part of a wider team.
  • A willingness to work weekends and times outside of regular business hours, ie. game nights, breaking news out of hours etc.
  • Existing skills that would be beneficial in this role: Graphic design, written/journalism, basic video editing, Adobe suite.
  • Available to work game nights and weekends throughout the season.

About the Benefits:

  • Competitive salary and career progression opportunities.
  • Work for a League that is entering the most exciting phase of growth.
  • Flexible working arrangements.
  • Convenient Queens Road office.
  • Work with a collaborative and passionate team.

APPLY NOW by submitting your resume and a cover letter detailing your relevant experience and alignment with NBL values.

Applications close: Monday 10th June 2024.

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