Digital Optimisation Manager
2 weeks ago
About us
At Auto & General (A&G), we provide great products and services to safeguard our customers in their time of need.
Our range of general insurance products protect customers on the road, at home and on holiday with various Car, Motorcycle, Home, Contents, Pet products as well as Roadside Assistance.
Purpose of the Role
In this role, you'll lead our ambitious A/B testing program, focused on optimizing digital journeys for various insurance products
Your aim:
boost conversion rates, revenue, and efficiency while prioritizing customer experience. As the A/B testing champion, you'll collaborate closely with product owners, underwriters, and marketing experts to execute tests effectively. You'll oversee test implementation in a regulated environment and continuously refine our testing process. Your mission? Cultivate a culture of experimentation and drive ideation for future tests.
Position Accountabilities
- Ownership of A/B testing program and capabilities
- Ownership of complex endtoend testing process from ideation to analysis
- Work with stakeholders from across the business to identify opportunities for A/B testing
- Develop proposals for optimisation projects for a broad range of internal stakeholders
- Work with UX/UI Specialists, Developers and Testers to build and deliver tests
- Implement tests via A/B testing software
- Monitor ongoing tests and provide frequent reporting on progress
- Deliver concise and engaging analysis and reporting on concluded tests for a wide range of audiences
- Ensure business and compliance approval of all optimisation projects
Qualifications and Experience:
- Familiarity with A/B testing in a digital environment
- Google Optimize, Adobe Target or similar digital optimisation software
- Google Analytics (Google BigQuery, Google Data Studio highly regarded)
- Basic understanding of statistical concepts behind A/B testing
- MS Excel
- HTML and Javascript knowledge highly regarded
Our Perks
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Location
- Our office is conveniently based in Toowong Village shopping centre a city fringe location with access to retail, restaurants, various parking options and public transport.
Extra leave:
- Enjoy additional leave days on us You'll receive a paid 'ME' day and one paid volunteer leave day annually. Team members can also purchase up to two additional weeks of leave per year.
Paid parental leave:
- We support our new parents with paid parental leave and other benefits.
Workplace giving:
- If you're passionate about a cause, then we are too we offer workplace giving and we'll dollar match your donations to registered charities.
Development opportunities:
- We're championing your development with internal programs and access to a wide range of online courses.
Employee discounts:
- You'll receive discounts on Budget Direct insurance products.
Reward and recognition:
- We reward high performance with employee recognition, reward and incentive schemes.
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Onsite facilities
- There are excellent endoftrip facilities on offer and private spaces for nursing mothers.
Get social:
- Join our vibrant social and community activities including annual celebrations, family fun days and regular events across each of our sites.
Auto & General values individual differences and believes in fostering an inclusive culture that creates a great place to work for all.
LI _SR1
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