Digital Marketing Specialist

2 weeks ago

Sydney, New South Wales, Australia ClickView Full time
Join the Marketing division for a worldwide leading educational video company

  • Drive relationships and enhance video learning experiences for schools
  • Permanent role, located in Sydney, working from home and in the office
Why Join Us?

Do you want to make a positive impact on the education of future generations? If the answer's yes, then we want you here at ClickView.

We believe in using the power of video to transform traditional education, allowing students and teachers to foster a creative and innovative educational environment, from wherever they are.

At ClickView, we look for passionate professionals who are seeking a hands-on role in a dynamic organisation. In turn, we invest in our staff to enhance overall team performance and achieve growth together.

You can expect support and investment in your future career plus the day-to-day benefits of an open plan and vibrant work environment.

Are you ready to take your first step with us?

The role:


As a Digital Marketing Specialist, you will be responsible for driving and supporting global marketing activity for Australia's leading educational video company, in order to support customer acquisition and retention.

We're looking for someone who can coordinate multi-channel campaigns in Australia, the United Kingdom and the United States, along with coordinating events to build brand awareness, generate leads and drive usage with current customers.


You will work toward building a comprehensive understanding of our target audience - key decision-makers in schools - and assist in writing copy to appeal to this persona.


Your responsibilities include:

  • Lead our social channels and enhance engagement through drafting brandconsistent social media copy.
  • Build and share reports and detailed analysis on industry and social media results and trends.
  • Provide monthly analytics of all company platforms and SEO reporting.
  • Monitor and conduct quality controls of website content, digital campaigns and landing pages.
  • Collaborate with various teams to update website landing pages and post company updates.
  • Management of the ClickView blog, along with creating and reviewing articles.
  • Coordinate events by owning the event calendar, event planning and logistics. This includes working with external event organisers and internal teams.
  • Drive operational marketing activities, including, security updates, content updates etc.

Requirements:

  • Bachelor's degree in marketing or equivalent
  • At least 35 years fulltime digital marketing, social media, public relations, communications or related experience required.
  • A datadriven mindset with knowledge of Google analytics and ability to create comprehensive reports
  • Previous handson experience with CRM and marketing automation, preferably Salesforce
  • Understanding or experience with SEO/SEM campaigns and paid advertising is desirable
  • Excellent written communication skills
  • Ability to handle multiple priorities at once and deliver
  • Acute attention to detail and wellorganised

Benefits:

  • Extra paid Wellbeing and Volunteering leave to care for yourself and others
  • Flexible working hours and arrangements to accommodate for different working preferences and personal situations
  • 100 days working from anywhere work remotely from a different location for up to 100 calendar days per year
  • Learning and Development budgets professional opportunities made available to all our teams, so you can continue growing to be the best you
  • Wellbeing Policy with access to EAP and wellbeing apps, we put your mental health and wellbeing at the forefront of what we do ‍
  • Generous parental leave policy we offer an additional 12 week's full pay
  • Regular social events and conferences
  • We celebrate the hard work of our team with regular catered social events and conferences across all offices

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