Customer Campaign Marketing Specialist

1 week ago


Sydney, New South Wales, Australia ING Full time
It's a fun and exciting time to join ING, Australia's most recommended bank


We are currently looking for 2 superstar
Customer Campaign Marketing Specialists to join our Marketing team during a time of growth.

As ING's
Customer Campaign Marketing Specialists you'll be part of an agile, customer-centric team working to deliver impactful customer communications to drive key business objectives.


You'll support the on-boarding experience for new customers and help us to get to know them and their banking needs.

You'll consistently engage our customer base to ensure that they are familiar with the features and benefits of our products and are getting the most value.


What are you going to do? You will be

  • Working in an agile team to deliver communications relevant to customer and business needs.
  • Continuing to review and optimise customer communications library based on results and A/B message testing.
  • Identifying and managing potential risks to customers and the business and proactively manage with relevant stakeholders.
  • Collaborating with analytics, customer strategy, product SMEs, creative studio and other squad members to design and implement 1:1 communications to customers.
  • Conducting quality and accuracy checks on communications and customer targeting

What are we looking for? Someone who has

  • 35+ years in delivering high impact marketing communications financial services experience is highly advantageous.
  • Experience in 1:1 data driven communications.
  • Experience working in agile or dynamic team environments with multiple stakeholders.
  • Solid understanding of test and learn frameworks, propensity tools and segment marketing approaches.
  • Strong commercial acumen and communication skills

About Us


At ING, we want to make life simpler and more worthwhile - for everyone who banks with us, for the people who work with us, and the community at large, too.


When you come to work at ING, you're joining a modern and progressive team where individuality isn't just accepted, it's encouraged.

You'll be surrounded by people who are friendly, inclusive and respectful, who want you to reach your potential. It's one of the many reasons we're proud to be an Employer of Choice for Gender Equality.


We give people the freedom to take risks, stay curious and think differently, and seek new and better ways to make things happen.

We're here to help you get ahead.

And with our global network, there's plenty of scope to take your career in new directions, perhaps even ones you've never considered.

Sound like the kind of place you'd feel at home? We'd love to hear from you.

(One last thing, ING operates a direct talent sourcing model. So no agency introductions, please.)

**Applications close Friday 17th February 2023

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