Online Merchandising Specialist

1 week ago

South Melbourne, Victoria, Australia Kogan Full time
Our Marketing team has a brilliant opportunity for an Online Merchandising Specialist to join the team.

This position will be responsible for the visual merchandising of our product catalogue on our websites whilst improving navigation and discoverability of products we sell.


Reporting to our Head of Marketing Content & Merchandising, this role optimises product discovery journeys to ensure our customers have an exceptional shopping experience.

If you're looking for a role which combines commercial and creative aspects of Marketing, then look no further If you're customer centric with a great eye for detail and looking to enhance your Marketing career with an innovative, industry leading eCommerce business, this could be the perfect role for you

In this role you'll be responsible for:

  • Building knowledge of categories, and how customers shop the categories, through extensive online research, close collaboration with the Purchasing team, and deep dive into Google Analytics and other web data
  • Researching product specification requirements in all categories to set the standards of product information to source from suppliers
  • Working closely with the Purchasing team to implement product merchandising best practices and quality control processes
  • Performing ongoing maintenance and updates on site, including navigation, search optimisation, category and product page updates, to keep the content fresh, engaging and in line with the promotional plan and seasonal trends
  • Conducting customer and competitor research to build a deep understanding and best in class category merchandising
  • Analysing visitor browsing, purchasing behaviour, and customer journeys across multiple channels, devices, and touchpoints, to ensure our visual communication places the customer front of mind
  • Supporting data analysis to drive business and inform product strategies, including regular reporting and research
  • Partnering with Purchasing, Marketing, and Engineering teams to support website improvement initiatives
  • Continually looking for opportunities to improve website content, functions, existing processes, and partner with the broader business to achieve this

To be successful in this role, you should be:

  • University Degree qualified in a relevant field (Marketing, Communications or similar)
  • Experienced in, or have been exposed to, Merchandising, Digital Marketing, Category Management or CX functions; preferably in a Retail or eCommerce environment
  • Passionate about understanding consumer behaviour and improving customer experience
  • Highly analytical and ready to delve into data you'll be working in the detail and making recommendations on what you find
  • Experience with web analytics tools (e.g. Google Analytics) is preferred
  • Able to multitask effectively we expect you to juggle 50 different tasks at once without dropping the ball (we're not kidding)A whiz with Microsoft Excel (we're talking VLOOKUP and pivot tables, not SUM and AVERAGE and we will test your capabilities).Inquisitive and ready to be challenged we're not afraid of putting in hard work to deliver a superior product
  • Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand's eCommerce future
  • Your role has a lot of ownership, autonomy and little red tape
  • You'll be empowered to achieve positive outcomes and your work will have a real impact
  • You'll be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
  • Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
  • A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more

To apply


Express your interest in this opportunity by uploading your CV and Cover Letter, outlining your interest in the position and how you think you can help grow the Kogan business.


About Us

Heads up

  • All new _
- team members are required to undergo a National Police Record check and must have full-time Australian working rights_

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