Marketing & PR Manager

1 week ago

South Yarra, Victoria, Australia Gough Recruitment Full time

Our Client is seeking a standout, energetic and passionate Marketing & PR professional to join their growing and dynamic team of highly successful Project Marketers and established Real Estate Agents.

This is an opportunity you won't want to miss

The Role:

  • Crafting and executing comprehensive advertising and marketing strategies for vendors from start to finish
  • Offering both creative and administrative assistance to various sectors of the business
  • Monitoring project campaigns daily to ensure they meet deadlines and objectives
  • Identifying opportunities on social media to enhance the company brand and associated properties
  • Compiling customized reports for an indepth analysis of each listing's performance, utilizing data from Salesforce, Google Analytics, and other available resources
  • Keeping clients, external stakeholders, and directors updated on all campaign activities, and providing feedback and recommendations as needed
  • Collaborating closely with external suppliers, stakeholders, and creatives to ensure timely project delivery
  • Conceiving, designing, and coordinating the production of various collateral such as brochures, marketing plans, flyers, videos, signage, and Information Memorandums
  • Managing the company's website
  • Evaluating and updating company collateral and messaging periodically to maintain relevance and competitiveness
  • Editing and proofreading all companypublished or distributed copy, including advertising materials, blog articles, and social media posts
  • Drafting media releases and supporting journalists to secure significant editorial positions for the company and associated properties
  • Working closely with media agencies to optimize project exposure
  • Providing guidance and support for lead nurturing and internal sales processes
  • Coordinating all marketing and communication activities, including SEM and SEO efforts
  • Collaborating with directors to develop submissions and pitches for acquiring new business
  • Preparing and submitting award nominations for projects and individuals
  • Organizing project launches and other events
  • Enhancing company processes to drive brand growth and advancement
  • Conducting research to understand market trends, competitor activities, and emerging technologies
  • Passion for Property, Real Estate, Marketing & Communications
  • Strong attention to detail
  • Self motivated and Tech Savvy
  • Prior experience with Salesforce, Box & Dice, Canva, SendGrid, Wordpress not essential however highly regarded
  • Exceptional verbal and written communication skills
  • Prior experience within a Marketing role developing and implementing successful Marketing strategies for brands and projects
  • Experience within Real Estate or Project Marketing
  • A tertiary Marketing, Media, Communications or Advertising qualification is not essential however is highly regarded
  • Completed Agents Rep Certificate not essential however highly regarded

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