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Retention Analyst
3 months ago
As the bank continues to strengthen its focus in the Australian Home Loan Market, this new role will be responsible for providing proactive insights to support ongoing retention activity.
The opportunity
Key areas of responsibility include.
- Lead and manage customer retention analytics at Great Southern Bank.
- Collaborate with Senior Manager of Retention Strategy and other stakeholders to optimize retention initiatives.
- Proactively identify areas of product churn and process failure and utilize analytics to drive campaign outcomes.
- Analyse and document processes, identifying points of failure and opportunities for automation and efficiency.
- Utilize datasets to improve marketing performance, reach, and return on investment.
- Design and implement test plans to understand drivers of response and value and develop and track metrics for campaign effectiveness.
About you
- Excellent skills in Excel (Macro Level) and SQL are required, as well as experience with data systems and governance.
- Familiarity with SAS Enterprise Guide, SAS Enterprise Miner, SAS Olap Cubes, SAS Web Report Studio, SAS VA, SSIS, SSRS, Power BI, or other visualization tools is also preferred.
- In addition to a relevant tertiary qualification, certification in SAS, AWS, or other relevant technologies is advantageous.
Make an Impact
Join us at Great Southern Bank and make a difference in the lives of over 380,000 Australians With over 75 years of experience putting our customers first, we're proud to be customer-owned and focused on helping all Australians achieve homeownership.
As we continue to grow and invest in technology, products, and people, we're seeking motivated and enthusiastic individuals to join our award-winning CX team.
- At Great Southern Bank, we're committed to building a strong, inclusive and diverse workplace, where people feel a sense of belonging, are valued, connected and respected. We value diverse backgrounds, cultures, abilities, ideas and experiences; recognising the benefits they bring to our work, our communities and the way we help our customers. We support and promote an inclusive culture through flexible ways of working, collaboration, fair and equitably decision making that empowers our people to be at their best every day._
