Customer Lifecycle Marketing Manager

2 weeks ago


Sydney, Australia Aquent Full time

12 month contract
Sydney location
Hybrid 3 days in office

 
This is a fabulous opportunity to work with one of the world’s top business software companies, supporting the development and execution of content and campaigns that nurture, and retain customers in emerging markets.
 
Customer-focused and passionate about delighting customers at every touch point they have with the business, you will be valued for your deep customer empathy, and ability to relate marketing messaging to the customer problem.
 
Responsibilities include:

Build highly relevant messaging and experiences across the customer lifecycle, and through content that engages customers, increasing active use and retention.
Leverage data and conduct customer research to understand the needs of customers
Develop new initiatives through deep customer empathy and rapid experimentation
Exhibit a passion for owning the end-to-end customer experience – collaborating with key stakeholders across functions to drive business results for both the short and long term
Localise and extend messaging across multiple markets in multiple languages
Leverage cross-channel tactics and marketing automation to communicate with customers effectively and efficiently
Work closely with cross functional teams and leverage internal and external best practices to drive experimentation and deliver awesome experiences for customers

 
 
Skills & Experience required:

3-5 years leading marketing campaigns with customer/ lifecycle marketing experience
Effective communicator – a talent for distilling the product benefits that address customer pain points and crafting a relatable messaging journey that communicates those benefits to the customer
Data-driven with extensive experience using data and insights to inform campaign strategies and ensure activities are measured, evaluated, and optimised to meet business objectives
Understanding of marketing automation frameworks and platforms (Eloqua)
Experience in delivering automated campaigns preferred.
Excellent creative problem-solving skills, ability to glean insights, develop a vision and make it come to life with actionable plans
Demonstrated ability to work in a matrix environment and work collaboratively across cross-functional teams

 
If you have the relevant experience, please get in contact ASAP for a discussion.
Annie Sharrock
asharrock@aquent.com
 



  • Sydney, Australia Sharp & Carter Full time

    Empowering role to lead and execute their entire customer lifecycle function - This is a Massive B2C Services Brand | Work with a great bunch of people - Strategic & hands-on role | Amazing Culture | High-tech HO in CBD | $150,000 +++ - **Empowering role to lead and execute their entire customer lifecycle function**: - **This is a Massive B2C Services Brand...

  • Marketing Manager

    2 weeks ago


    Sydney, Australia Real Time Full time

    $520 Daily INCL Super - 12M Contract + Paid Public HolidaysHybrid WFH / WFO - Sydney CBD 2 Days per week Global Markets - 150+ Countries - FinTech SaaS We have an exciting opportunity for a Marketing Manager - Customer Lifecycle to join our client, a global FinTech (SaaS) giant - the 3rd largest in the world!What your exciting days will look like:...


  • Sydney, New South Wales, Australia Aquent Full time

    12 month contractSydney locationHybrid 3 days in officeThis is a fabulous opportunity to work with one of the world's top business software companies, supporting the development and execution of content and campaigns that nurture, and retain customers in emerging markets. Customer-focused and passionate about delighting customers at every touch point they...


  • Sydney, Australia Hatch Full time

    ** This role is at Flare (not for Hatch)** Hatch is supporting Flare to find a great Lifecycle Marketing Specialist to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Flare. **About the role at Flare** Reporting to the...


  • Sydney, Australia Lyka Pet Food Full time

    **Who are we?**: Lyka is an Australian founded pet wellness company that’s shaking up an outdated industry and paving the way for happier, healthier pets. Sadly, statistics have shown us that approximately eighty percent of pets are suffering from dental disease, with one in every three being diagnosed with cancer, and forty-one percent overweight. As...


  • Sydney, Australia REA Group Full time

    - Take ownership of a broad suite of customer-facing marketing material and communicationsWe're REA - REA Group is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising in property. With bold and ambitious goals, we are changing the way the...

  • Marketing Specialist

    1 month ago


    Sydney, Australia Hatch Full time

    ** This role is at Prospa (not for Hatch)** Hatch is supporting Prospa to find a great Marketing Specialist - Partner Lifecycle to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Prospa. **About the role at...


  • Sydney, Australia Aquent Full time

    **Data-savvy, Customer Marketing Manager** **6 month contract** **Sydney - 3 days onsite** Working with one of Australia’s well-known telcos, this role is pivotal to the success of their strategic base transformation program. This is an opportunity to lead campaign design, execution, and communication across all channels. You’ll leverage your...


  • Sydney, Australia Hatch Full time

    ** This role is at Amazon (not for Hatch)** Hatch is supporting Amazon to find a great Marketing Manager, Lifecyle & Analytics to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Amazon. **About the role at...


  • Sydney, New South Wales, Australia Aquent Full time

    Data-savvy, Customer Marketing Manager6 month contractSydney – 3 days onsite Working with one of Australia's well-known telcos, this role is pivotal to the success of their strategic base transformation program. This is an opportunity to lead campaign design, execution, and communication across all channels. You'll leverage your expertise in complex data...


  • Sydney, Australia William Grant & Sons Full time

    Job Introduction This role leads and executes customer, category and brand led marketing campaigns across the On-Trade to deliver Quality, Distribution, Visibility, Availability, Activation, Advocacy standards through disruptive activations that deliver the triple win. This critical role to ensure WG&SA builds strategic and collaborative campaigns...

  • Marketing Executive

    4 weeks ago


    Sydney, Australia WooliesX Full time

    **Marketing Executive - Subscriptions** Exciting permanent opportunity for a Marketing Executive passionate about Subscriptions and working across the marketing spectrum within a fast paced, ever changing environment. WooliesX is constantly looking for new and compelling ways to engage our customers and members, striving to provide convenience, and great...


  • Sydney, Australia Sharp & Carter Full time

    Hands on collaborative product marketing role with growth opportunities - Work with a highly engaging fun driven, passionate, motivated team in Marketing - Create engaging, relevant & meaningful experiences l City location l 95-105K + **_About the role_**: - Reporting to the Product Marketing Manager, APAC & CA, you will work alongside our global Marketing...


  • Sydney, Australia TMGM Full time

    We are seeking an enthusiastic and analytical individual to join our global marketing team as a Customer Engagement Manager. In this role, you will be the driving force behind understanding our company's diverse customer base, segmenting them into distinct categories such as VIP, regular, potential, and inactive, and designing customized strategies to...


  • Sydney, Australia Board International Full time

    At Board, we help enterprises plan smarter, drive outcomes and lead transformation with one single Intelligent Planning Platform. Trusted by thousands of leading organizations, over the last 28 years we have designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver. If you’re a forward-thinker...

  • Marketing Executive

    4 weeks ago


    Sydney, Australia WooliesX Full time

    **Marketing Executive - Everyday Rewards **The Opportunity** They say first impressions last - and as a Marketing Executive in our Lifecycle & Products tribe, you know how to make it last! You’ve got a passion for an awesome customer experience and understand that everyone is different and requires a superb personalised experience as they join Everyday...


  • Sydney, Australia Xe Full time

    At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these services through our website, mobile app and by phone. Last year, we helped over 300...


  • Sydney, Australia NSW Government -Department of Customer Service Full time

    **Manager Premiums and Markets, Innovation** - 1x permanent ongoing role, full-time, based in Sydney - 35 hrs per week, flexible, hybrid work arrangements - DCS Clerk Grade 11/12 starting at $134,411 - $ 155,445 p.a plus employer’s contribution to superannuation and annual leave loading **About us** The State Insurance Regulatory Authority (SIRA) is an...


  • Sydney, Australia Braidztyle Full time

    We are seeking a dedicated and experienced Customer Service Manager to oversee all aspects of our customer relations and services. Key Responsibilities: Take the lead in formulating and refining policies related to customer relations and the services provided by Braidztyle. Collaborate with relevant stakeholders to ensure policies are comprehensive,...


  • Sydney, Australia Hatch Full time

    ** This role is at Flare (not for Hatch)** Hatch is supporting Flare to find a great Digital Marketing Specialist to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Flare. **About the role at Flare** Reporting to the...