Brand Position

1 month ago


Sydney, Australia Boston Consulting Group Full time
WHAT YOU'LL DO
Reporting to the Marketing and Business Operations Senior Director and Marketing Partner (Managing Director and Partner cohort), the Brand Position & Strategic Communications Senior Manager, Australia and New Zealand (ANZ) is responsible for:
  • Building and managing BCG’s brand and reputation in ANZ through events, media, and digital marketing
  • Supporting the business to build relationships and engage with key senior external stakeholders, including alumni

YOU'RE GOOD AT
  • Developing and executing brand and marketing strategies, and operationalising annual plans for maximum impact in a B2B context
  • Mobilising and influencing individuals and teams to support marketing, relationship and brand building activities
  • Building strong and trusted relationships at all levels and demonstrating the commercial value and impact of communications and marketing activities
  • Managing and cultivating a high-performance team. You have excellent people management skills with the ability to provide constructive and honest feedback and support the individual development of employees’ capabilities; ability to resolve problems that affect performance

YOU BRING (EXPERIENCE & QUALIFICATIONS)
  • Experience leading / as a senior leader within a marketing function in a similar sized organisation; previous experience in a Professional Services firm or similar complex matrix structured organization is advantageous
  • Management level experience executing multichannel brand, communications and marketing strategies
  • Strong interpersonal and communication skills; clarity, tact, professionalism and consensus building skills – in writing, speaking and presentation form; able to persuade, influence, negotiate
  • Self-starter; you have a willingness to 'drive' the marketing strategy and own the function
  • Growth mindset and ability to drive continuous improvement in ways of working
  • Strong track record in engaging senior stakeholders, with an ability to effectively persuade, influence, and negotiate as appropriate
  • Ability to perform successfully in a fast-paced, service-oriented environment with excellent project management skills
  • Demonstrated ability to plan workflow, work independently, and take initiative
  • Proficiency in Microsoft Word, Excel and PowerPoint; comfortable adapting to new IT systems / tools
  • Strong sense of confidentiality and discretion

YOU'LL WORK WITH
BCG’s marketing team drives the firm’s reputation as a thought leader. We work to strengthen and protect BCG’s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.

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