Digital Director

4 weeks ago


Sydney, Australia Zenith Full time

Job Description

Why is this an exciting opportunity.

An inclusive and fun workplace where the alchemy of people and technology creates experiences people love and actions brand’s needs.

The opportunity to experience another world, learn a skill or do something you are passionate about outside of media through our annual Human Experience Day.

Flexible working – the ability to mould the way you want to work to fit your lifestyle.

A constantly evolving and personalised Learning and Development programme tailored to the training you need to drive your career development.

Local and Global Mobility – transferring to any agency within Publicis Groupe in Australia and internationally.

An onboarding program that commences from the point of you accepting our offer and shares everything that you need to know about Zenith and sets you up to achieve success throughout your first 6 months.

Progressive parental leave initiatives.

Wellbeing initiatives that support your ‘Wholeself’ – mental health initiatives which include a Publicis wide shut down in October each year to mark World Mental Health Day. We also have massages, flu shots, free breakfast and fruit and access to our Employee Assistance Program.

The transformation you will experience.

The Digital Account Director is responsible for leading and managing the digital operations with five key deliverables:

1. Be your clients go to digital advertising expert and be the figurehead for brand and performance media in your team. Holds in depth knowledge across all digital media channels and platforms and can effectively plan and buy these.

2. Leads and Manage the outputs of your team: from planning, implementations, optimization, reporting, & billing. You will manage your team to deliver to deadline and with 100 % accuracy.

3. Trains and mentors the digital team in all areas of digital media planning and buying.

4. Leads digital planning responses on key briefs, and new business. Drives innovation and trialing of new digital media.

5. Works closely with the Digital performance team on operations outputs

Your scope will include:

Vital role in controlling the day-to-day operational effectiveness and efficiencies of the team. Delegating, Task Managing up, down and across well.  Work closely with Digital Ads and offline AD's on overall management of teams and clients to deliver happy clients; and efficient, effective, happy and motivated teams Always be involved in upstream responses to briefs and bigger strategies. Quality control implementation responses and plans Has and develops a POV around performance and brand recommendations and developments. Manages media negotiation for the team: make sure staff are using deals as starting point and are negotiating our media buys and we are developing PMPs/programmatic firsts where possible. Expert on all key systems and tools. Be mindful and work with HOP on the commercial effectiveness of your team- man hour allocation, utilization of deals, selling of wider PM and Zenith services. Oversee and quality control adherence to deals, negotiations and timely and accurate billing and reconciliation. Has knowledge across all areas of Digital and Performance channels, across planning, buying, optimisation and reporting.

What you’re looking for

A supportive and collaborative culture Clients who are open to be challenged and working progressively. Fulfil your career ambitions in a business large enough to accommodate them - we have one of the best mobility programs GLOBALLY

What type of person will be successful in this role

7+ years minimum experience in digital media or marketing Must have an excellent grasp of Performance media (planning and buying) Must have experience and working knowledge of performance media platforms – From Ad servers to DSPS/bid management platforms, analytics, view ability tech and audience planning tools such as Nielsen.  Strong team management and leadership skills. Has proven abilities in mentoring, training and developing high performing teams. Strong communication skills (written and verbal). Can confidently present and construct well substantiated digital media strategies.

If you don’t tick every box in this ad, please don’t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions. 

Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way. 

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via- your personal information will be kept confidential.


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