Director of Growth Marketing

1 month ago


Sydney, Australia ELMO Software Full time

About the opportunity..

We are looking for a experienced B2B marketing leader to join ELMO Software as they enter their next stage of success

The Director of Growth Marketing will work closely with the CMO and Director of Brand and Campaigns to drive ELMO’s customer and revenue growth. You’ll lead a team of specialists to drive transformative results by stimulating demand and cultivating a robust pipeline, while enhancing performance at each stage of the journey.

Responsibilities: 

Develop and implement growth marketing strategies aligned with ELMO’s strategic objectives for customer acquisition, revenue growth, and market expansion. Lead a high-performing growth marketing team, focusing on professional development and fostering a culture of innovation, collaboration, and excellence. Increase lead volume and quality through effective campaigns, contributing to measurable growth in potential opportunities. Drive the adoption of Account Based Marketing (ABM) and collaborate with stakeholders to manage and optimize its effectiveness. Optimize conversion rates across the customer journey, improving efficiency in turning leads into customers and opportunities into closed deals. Demonstrate a strong return on investment by allocating resources effectively, optimizing campaigns, and establishing a positive correlation between marketing spend and revenue generated.

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