SEO Specialist

3 days ago


Sydney, Australia Ray White and Loan Market Full time

About the role:

As SEO Specialist, your job is to make sure that Loan Market appears on Google page 1 for all mortgage-related searches in Australia & New Zealand.

We’re not talking about the advertisements that we all skim over when searching. We’re talking about the local pack and ‘organic’ listings underneath.

Key responsibilities:

Achieving this requires a plethora of detailed work mapping out website architecture, a strong backlink strategy, digital content strategies, and having a very keen eye for detail, including:

Conduct thorough keyword research for high-value targets Provide recommendations to optimise website content, meta tags, headers, and URLs Perform website audits for technical SEO issues and propose enhancements Utilise analytics tools to monitor website traffic and user behaviour Conduct A/B tests on landing pages for improved conversion rates. Stay updated on industry trends and algorithm changes. Provide analytics on search initiatives and continuously adjust where necessary. Research and provide recommendations on SEO platforms to win on local search. Stay updated on industry trends and algorithm changes.

To succeed in this role you will bring with you:

An experienced SEO professional with 2+ years of experience in developing SEO strategies and implementing optimisations. Proficient in a range of SEO and digital marketing tools (SEMRush, ahrefs, Google Analytics, Search Console, Rank Ranger, ScreamingFrog). A creative thinker who likes to think outside of the box. Always looking for personal and professional progression. An enthusiastic team player. Obsessed with digital marketing and all things SEO Analytical mind - love getting into the data. Strong organisational and time management skills as well as Administration/Project Management skill
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