Senior Marketing Manager, Mobile, Prime International
1 month ago
BASIC QUALIFICATIONS
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
- 6+ years of professional non-internship digital marketing experience for B2C companies
DESCRIPTION
We are seeking an experienced Senior Marketing Manager to lead the mobile acquisition and engagement initiatives for Amazon.com.au. The ideal candidate will have demonstrated a deep understanding of digital marketing or mobile advertising ecosystems and proven success in delivering B2C customer acquisition strategies.
The successful incumbent will possess the ability to launch new marketing programs while working with cross functional teams – product, brand, finance, and UX, and are highly analytical - can break down problems into logical drivers, see patterns, dive deep into the data to find opportunities and spot potential challenges. This is a highly visible position and you will have the opportunity to engage and influence APAC leadership decisions.
As part of the role, you will develop the strategy and execute to drive mobile app adoption and engagement by leveraging all the available mobile app channels including onsite (i.e. Amazon-owned properties), paid (i.e. partnering with third party advertisers), preloads, and non-digital including mass media and customer support. You will partner with Brand marketing, Social, Search, Associates, Partnerships, and Owned channels to champion mobile growth and deliver a unified Amazon vision in the mobile space. You will be responsible for the overall budget and its execution against these programs.
---------------------------------------
Our team operates out of our fabulous CBD office conveniently located near transportation. Amazon offers employees a competitive remuneration package, including participation in the company stock plan as applicable. We also look after our people with benefits, such as subsidized private health insurance, superannuation and paid parental leave options, amongst others.
Key job responsibilities
• 6+ years of digital traffic marketing work experience for B2C companies.
• Demonstrate ability to work at both strategic level and at tactical level.
• Collaborate closely with internal marketing teams as well as external partners to drive app installs and monthly active users (MAU) growth.
• Manage agency and stakeholder relationships to run campaigns across a wide array of paid advertising networks and mediums, managing bidding strategy, messaging, content and design to growth mobile app usage among current and potential Amazon customers.
• Build and own the re-targeting strategy and execution to drive high value users back into the mobile app.
• Oversee and continue to improve mobile tracking, attribution, and overall data access to analyze key metrics, including cost to acquire, quality of the traffic by source, and return on investment, and measure the effectiveness of mobile advertising initiatives.
• Deep knowledge of mobile app marketing landscape and mobile attribution and tracking preferred.
• Strong drive for execution and delivering results. An ambitious self-starter with excellent follow-through skills to develop ideas independently and thrive in fast-paced environment is crucial.
• Strong analytical skills, including strong ability to identify and solve ambiguous problems.
We are open to hiring candidates to work out of one of the following locations:
Sydney, NSW, AUS
PREFERRED QUALIFICATIONS
- Knowledge of analytics tools and web traffic reporting
- Experience with A/B Testing or Multi-Variate Testing or both
- Experience with customer segmentation, profiling, and targeting
- MBA
Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
IDE statement:
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.
-
Global Mobility Manager
1 month ago
Sydney, Australia Tandem Partners Full timeFast-growing business in the Fin Services Sector - Newly created role in an established Mobility team and broad P&C function - Two-year fixed term opportunity with potential to go perm This leading, Australian-owned multinational Financial Services business has a proud history of innovation and a long-term commitment to providing its customers with...
-
Sydney, Australia JPMorgan Chase & Co Full time**JOB DESCRIPTION** As an Associate or Vice President in the Prime Financial Services Account management team, you will partner our Clients closely taking the time to understand their business, the individual or industry challenges they face and use our specialist knowledge of the firm and product to provide solutions for Clients. We lead regular review...
-
Marketing Manager
4 weeks ago
Sydney, Australia Bluefin Resources Full timeWorking with a globally renowned and recognised multi-asset investment firm, I am on the lookout for a marketing superstar to support the development and execution of the marketing strategy. The company specialises in providing innovative prime services to hedge funds, asset managers, proprietary trading firms, professional traders and other brokerages and...
-
Senior Marketing Manager
2 days ago
Sydney, Australia TPG Telecom Full timeWe’ve only just begun, but what a beginning. In a once in a generation moment, we’ve brought together powerful brands to create one united force. TPG Telecom has a powerhouse of brands which include Vodafone, TPG, iiNet, Internode, Lebara, AAPT and felix. The latest technology and brave thinking let us connect our people and communities. You could play...
-
Marketing Manager
1 month ago
Sydney, Australia Avis Budget Group Full timeReporting to the Head of Marketing - Product & PR - Pacific you will be responsible for developing and managing annual brand strategies and budgets for the Pacific region. Effectively and dynamically managing, developing and overseeing all brand marketing material for advertising, promotions and other activities to ultimately engage customers and drive...
-
Senior Marketing Manager
1 day ago
Sydney, Australia TPG Telecom Full timeWe’ve only just begun, but what a beginning. In a once in a generation moment, we’ve brought together powerful brands to create one united force. TPG Telecom has a powerhouse of brands which include Vodafone, TPG, iiNet, Internode, Lebara, AAPT and felix. The latest technology and brave thinking let us connect our people and communities. You could play...
-
Marketing Manager
4 weeks ago
Sydney, Australia Colliers International Full timeCompany Description At Colliers, we are enterprising. What sets us apart is not what we do, but how we do it. Our people are passionate, take personal responsibility and always do what’s right for our clients, people and communities. We accelerate their success by empowering them to think and act differently to drive exceptional results. With circa 9,000...
-
Senior Account Manager
1 day ago
Sydney, Australia Ampersand International Full timeSales/Business Development Sydney Permanent Accounting 19/5/2024 Leading international professional services firm Manage the relationship of a key client Develop strategy with senior partners Our client is a leading international professional services firm with a sophisticated, sales focused business development and relationship management...
-
Intern Marketing
4 weeks ago
Sydney, Australia Hatch Full time** This role is at TikTok (not for Hatch)** Hatch is supporting TikTok to find a great Intern | Marketing to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like TikTok. **About the role at TikTok** TikTok's Global Business...
-
Manager, Field Marketing
1 month ago
Sydney, Australia Marriott International, Inc Full time**Job Number** 22220575 **Job Category** Sales & Marketing **Location** Sydney Area Office, Sheraton Grand Sydney Hyde Park, Sydney, NEW SOUTH WALES, Australia **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **Marriott International is seeking a Manager, Field Marketing to join the Field Marketing...
-
Marketing Intern
1 month ago
Sydney, Australia Hatch Full time** This role is at Andisor (not for Hatch)** Hatch is supporting Andisor to find a great Marketing Intern to join their marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Andisor. **About the role at Andisor** This internship will...
-
Regional Marketing Manager
1 month ago
Sydney, Australia Board International Full timeAt Board, we help enterprises plan smarter, drive outcomes and lead transformation with one single Intelligent Planning Platform. Trusted by thousands of leading organizations, over the last 28 years we have designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver. If you’re a forward-thinker...
-
Senior Marketing Manager
2 weeks ago
Sydney, Australia Challenger Limited Full timeThe Senior Marketing Manager role is responsible for developing and implementing effective marketing and communication programs to grow and support the sales efforts in our retail and institutional channels for Challenger Life. This hands-on role will report into the Head of Retirement Marketing and will have the support of a Marketing Manager and Marketing...
-
Senior Product Marketing Manager
4 weeks ago
Sydney, New South Wales, Australia Signify Netherlands B.V. Full timeWe're looking for a Senior Product Marketing Manager to join our Australia business based out of Sydney North Ryde.Working for Signify means being creative and adaptive. Our culture of continuous learning and commitment to diversity and inclusion creates an environment that allows you to build your skills and career. Together, we're transforming our...
-
Sydney, Australia Colliers International Full timeCompany Description At Colliers, we are enterprising. What sets us apart is not what we do, but how we do it. Our people are passionate, take personal responsibility and always do what’s right for our clients, people and communities. We accelerate their success by empowering them to think and act differently to drive exceptional results. With circa 9,000...
-
Intern Marketing
4 weeks ago
Sydney, Australia Hatch Full time** This role is at TikTok (not for Hatch)** Hatch is supporting TikTok to find a great Intern | Marketing to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like TikTok. **About the role at TikTok** TikTok's Global Business...
-
Senior Mobile Engineer
1 day ago
Sydney, Australia Onset Group Full timeJob Description Ever felt like your job doesn’t create enough impact on your team or the customers? You can change that today. Senior Mobile Engineer - Native iOS & Android Sydney, hybrid ⎔ SaaS Platform $160K - $180K+Super+Equity Working with high-performing engineers and a company going through a hyper-growth stage for native mobile...
-
Senior Marketing Manager
1 day ago
Sydney, Australia Stopgap Full timeTHE COMPANY: Join an exciting and vibrant travel company dedicated to providing unforgettable experiences to their customers. They're seeking a talented Senior Marketing Manager to join them for a 12 month maternity cover. THE ROLE: Reporting to the Director, Global Marketing Strategy & Branded Content, the key responsibilities include the following:Brief...
-
Marketing Intern
1 month ago
Sydney, Australia Hatch Full time** This role is at Sanofi (not for Hatch)** Hatch is supporting Sanofi to find a great Marketing Intern - Immunology to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like Sanofi. **About the role at Sanofi** As the...
-
Market Procurement Manager
1 month ago
Sydney, Australia Diageo Full timeJob Description: Who are we? From humble beginnings to extraordinary futures, Diageo is centred on crafting incredible stories of ambitious possibilities. From our iconic global brands such as Johnnie Walker, Smirnoff, Tanqueray and Don Julio, to our local homegrown heroes Bundaberg Rum, UDL and Reeftip, we are a team of pioneers, looking to lead the future...