Marketing Specialist

1 week ago

Brisbane, Queensland, Australia Allity Full time

Attractive NFP salary packaging options + tax benefits + rewards
- Join one of Australia's largest Aged Care providers
- Newly created role, Be part of a high performing team

**Allity **is part of** Bolton Clarke Group**, one of Australia's largest independent, not-for-profit providers of home care, retirement living and residential aged care, operating nationally and internationally.

Join a team of committed aged care professionals dedicated to redefining the aged care experience for residents, their families and employees. Our mission is "_Making every day the best it can be"_ and we are looking for a person who can help us make this a reality.

**About the opportunity**

As the Marketing Specialist, you will be responsible for providing a range of marketing solutions to support the brand and organisational goals of Bolton Clarke. You will work closely with the Customer and Communications team to support end-to-end delivery of integrated marketing campaigns that raise brand awareness, support service line, achieve occupancy targets, growth, and local promotion.
- Coordinate various marketing campaigns and projects, from development of detailed briefs, through to campaign development and execution
- Support the development and production of marketing collateral and integrated content
- Support content development across offline and online channels, including marketing collateral and campaign assets as required
- Translate the broader program of works into Local Area Marketing campaigns
- Working in collaboration with agency partners, local site and services and the Customer and Communications team to support business objectives.
- Measure and report on marketing campaign performance and competitor activity.
- Manage relationships with a range of internal stakeholder to interpret and deliver marketing requirements.
- Liaise with service providers and contractors, including external and internal clients, suppliers, agencies, and others as required.
- Provide administrative support to the Customer and Communications team as required

**About You**
- Min 3+ years' experience in a similar marketing role
- Proven experience in planning and delivering high quality marketing outcomes
- Solid understanding of marketing and brand management principles, B2B and B2C marketing and communications
- Experience coordinating marketing campaigns across Facebook, Digital Display and SEM
- Experience in tracking and using Google Analytics and Facebook analytics would be highly advantageous
- Exceptional communication and interpersonal skills
- Well-developed organisational, administrative and project planning skills, with high attention to detail
- Demonstrated ability to manage time effectively and coordinate multiple projects and deadlines simultaneously
- Proficiency in Adobe Pro, Microsoft Word, Excel & PowerPoint
- Tertiary qualifications in Marketing, Advertising, Business, or other relevant discipline preferred

**The benefits**:

- Salary packaging & tax benefits up to $15,900 tax free & additional $2,600 entertainment
- Career progression and development opportunities
- Range of employee benefits & discounts (300+)
- Supportive and collaborative work culture

APPLY NOW if you share our vision and values and want to join us in changing the face of Aged Care.

Are you ready to make every day the best it can be? APPLY NOW

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