Social Media Manager

1 day ago

Central Coast, Australia Sanitarium Health & Wellbeing Full time

Do you want to reach and engage consumers on social media for **Australia's favourite breakfast Weet-Bix**? If this sounds like you, we are looking a Social Media Manager expert to manage social media strategy, facilitate content plans, media investment and reporting of ROI. This role is a **12mth fixed term contract** period in support of maternity leave vacancy in the Sanitarium inhouse agency team.

**The role**
- Be accountable for the strategy, quality of programs, resourcing and return on investment of Social Media programs.
- Manage and leverage the strategic media partnerships with Meta and TikTok to gain incremental benefit for our brands.
- Use ROI analysis, benchmarks and industry best practice to develop our people and social media presence.
- Develop and maintain guidelines on social media best practice.

**About you**
- Degree in Digital Marketing, Marketing, or Communications strongly preferred.
- 5+ years experience managing digital communications activity with creative and technical teams delivering solutions including: digital media buying & optimising, social content management, websites, consumer engagement, digital video. Leadership experience managing a social media team is also essential.
- Solid, proven experience of producing and executing social campaigns. This requires knowledge of online media metrics and planning. Sound operational knowledge of Meta and TikTok essential. Management experience desirable but not essential.

**About Sanitarium**

Sanitarium believes in the potential of every Australian to live well. That's why everything we do - from the foods we create, to our role in the community and how we care and develop our staff - is guided by this philosophy. We are Australian owned, and we are also proud to produce some of Australia's' most loved products from the favourite Aussie breakfast cereal Weet-Bix, to the nutritious on-the-go liquid breakfast drink UP&GO and the category leader in non-dairy milks, So Good. Not only do we have great products, but we have great teams behind them. We love what we do, we're constantly evolving and, where there's a chance to learn or try something new, we roll up our sleeves. There's never a dull moment We are an organisation driven by our mission, vision, and values.

**Our Culture**

At Sanitarium we acknowledge that for us to be truly successful and sustainable our people, our values and our philosophy need to be at the forefront of what we do. We are passionate about fostering an environment in which you can flourish and grow, where you feel valued and know that you can make a difference.

**The Benefits**
- Half-day Fridays
- Access to a range of workplace health and wellbeing initiatives
- Achievement awards and recognition programs
- Continuous learning and development opportunities
- Staff store and canteen
- Opportunity to contribute to community initiatives

**The Recruitment Process

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