Content Marketing Specialist

7 days ago


Sydney, New South Wales, Australia Teachers Mutual Bank Full time

Flexible / Hybrid working
- BCorp certified - be part of one of the world's most ethical organisations
- Excellent employee benefits and career progression potential

**About the role**:
Our Content Marketing Specialist plays an important role in executing the brand identity and online presence through the creation and dissemination of multimedia content online.

Reporting into the Content Manager within the Brand & Engagement team, you will collaborate with multidisciplinary teams, working very closely with designers, marketers, legal/compliance, sales and product managers at every step of the way. You will provide general support for the Marketing Managers within Brand and Engagement, including project planning, timeline development, brief writing and ad hoc support to the team.

You will harness the power of words to craft transparent, conversational, and delightful product experiences that help members accomplish their goals whilst empathising with their experience.

**Some key duties include**:

- Supporting the Content Manger in the creation of the content calendar
- Supporting and delivering through agency briefing recommendations and production of content deliverables
- Executing the content strategy and developing content to support social media & content practice (across all platforms and channels) including planning, calendaring, curation of content ideas across multiple platforms, brands and products, publishing, community engagement, moderation and reporting
- Play a key role in the creation and delivery of video scripting including how to modules for the bank for product, digital and sales, scripting and producing the content end to end
- Work with external copywriters and creative agencies to execute content on time and on budget
- Provide support to the marketing managers to develop briefs, reports processing invoices and other marketing requirements
- Establish shared purposes and common goals and builds relationships with peers and engages stakeholders as appropriate About You:
**To be successful in this role you will have**:

- Relevant qualifications - a degree in marketing, communications, journalism or relevant experience
- Experience implementing content marketing strategies (Financial Services preferable NOT essential)
- Previous multi-brand portfolio experience preferred (ideal)
- Knowledge of digital marketing channels and platforms
- Ability to generate original ideas that strategically drive traffic
- Some video editing experience would be beneficial
- This role would suit a confident team player, who can learn fast and thrive in a complex, dynamic environment
- You will be able to work autonomously as well as effectively within a small team environment. Internally you will be supported by other high performing teams, within a culture that promotes collaboration and outside the box thinking

**About us**:
Teachers Mutual Bank Limited is one of the largest mutual banks in Australia. We are a globally-recognized ethical company with profit-for-purpose as the business model and philosophy. At our Bank, social responsibility is built-in, not bolted on and drives our business practices, people, and products.

We are proud to serve some of Australia's essential workers in education, emergency services and healthcare. We believe they deserve a bank that does good for their community.

We have been named on the World's Most Ethical Companies list nine years in a row and are the only bank in Australia to have all wholesale and retail mortgages and deposits certified as responsible by the Responsible Investment Association of Australasia.

Our employees embrace the core values of passion, advocacy and sustainability, and contribute to a diverse and inclusive workplace culture founded on mutual respect, equality and a focus on delivering exceptional member service.


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