Digital Content Coordinator

4 days ago

Melbourne, Victoria, Australia Bespoke Career Management Full time

**Sector**:Business Support
- **Job Ref**:58424

**About this role**:
Come and join a top-tier architecture practice well-known for their elegant and functional solutions. This team has designed some of Australia's most iconic buildings An opportunity has arisen for a Digital Marketing Coordinator to join the wider Clients & Communications Team. You will be the person responsible for researching, writing, and publishing compelling digital content for social media channels, website, eDMs and Intranet with content assistance from the team. This a fantastic chance to join a creative and respected studio that offers wonderful initiatives and is a positive environment to work in

**Key Responsibilities**
- Research, write, and publish social media and web content that inspires and engages audiences and helps drive brand awareness across multiple audience segments
- In collaboration with comms team, prepare and execute the digital content plan, including ongoing planning, publishing, and monitoring of digital content
- Write purposeful, creative, and informative social media and web content that is aligned with the practice's brand and strategic objectives
- Collaborate with the visual communications, media, and content teams to deliver campaign messaging that is on brand
- Contribute to internal communications including eDMs, invites, presentations, and intranet
- Support and contribute to external eDM campaigns
- Measure, report on and optimise digital content performance using social analytics and SEO
- Build and maintain strong relationships with internal and external stakeholders including clients, collaborators, agencies, and staff
- Champion the brand, people, and projects by recruiting ambassadors from across the practice to help share a story with digital audiences
- Implement and maintain best practice workflows to deliver digital content tasks

**Skills and Experience**
- Outstanding writer and communicator with a natural ability to write short form content that stops people in their scrolling tracks
- Strong ability to synthesise complex information and adapt it to suit the brand and audiences
- Genuine interest in the built environment, design, sustainability, and the future
- Minimum 3-4 years' experience in digital communications including writing, designing, and producing high quality, high impact content
- Demonstrated experience in maintaining brand standards
- Demonstrated deep understanding of the digital landscape including experience in paid social
- Self-motivated and able to prioritise, plan and juggle competing and changing deadlines
- First class attention to detail
- Confident user of digital platforms including Buffer, Google Analytics, WordPress, Semrush, Campaign, Monitor, SharePoint, and Adobe Creative Suite
- Desire to contribute to a positive working environment and culture

**Benefits and Culture**
- Spend every day in a dynamic, creative environment
- Experience the perks of a large firm in what feels like a small-community atmosphere
- Contribute to exciting projects that shape our city
- Be supported by various wellness initiatives
- Love coming to work

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