Marketing Manager

10 hours ago

Adelaide, South Australia Hotel Indigo Full time

**Where stories begin, and neighbourhoods come to life.**

Welcome to Hotel Indigo Adelaide Markets, where every guest walks into a local story. Located in the heart of the iconic Adelaide Central Market, we're proud to be the first Hotel Indigo in Australia—a boutique hotel designed for curious travellers and locals alike.

With 145 design-led rooms, our vibrant Market & Meander restaurant, and the lively Merrymaker rooftop bar with sweeping views and cosmic cocktails, we're more than just a hotel—we're a hub of culture, food, and connection.

Now, we're looking for a **Marketing Manager** who can bring our story to life across every channel—someone who's passionate about place, plugged into the local scene, and ready to craft compelling campaigns that connect with guests and locals alike. You'll lead our digital strategy, drive partnerships and PR, and make Hotel Indigo a standout voice in Adelaide and beyond.

**What You'll Do**
- Develop and implement integrated marketing strategies across digital, social, and traditional platforms—aligned with IHG brand standards and local hotel goals
- Manage and elevate the hotel's digital presence, ensuring consistent, creative, and high-performing content across Instagram, Facebook, LinkedIn, and beyond
- Curate compelling content and messaging that reflects our brand voice and connects with diverse audiences to drive engagement, loyalty, and direct bookings
- Build and manage strategic brand partnerships, sponsorships, and alliances that enhance awareness, amplify reach, and position the hotel as a cultural hub
- Collaborate cross-functionally with Sales, Revenue, and Food & Beverage teams to design and execute revenue-driving B2B and B2C campaigns
- Leverage analytics and market insights to monitor campaign performance, optimise digital channels, and stay ahead of competitor trends
- Lead PR and community engagement efforts, acting as a brand ambassador to strengthen our local presence and forge meaningful relationships within the Adelaide community

**What We're Looking For**

We love people who are energetic, welcoming, and curious, with a genuine passion for Adelaide and all things local.

**You'll also bring**:

- 3+ years' experience in marketing or brand management - ideally in hotels, travel, lifestyle or events
- A strong background in social media, content creation, and digital marketing
- Experience in partnerships, PR or community engagement (a plus)
- Familiarity with Google Analytics, CMS and CRM platforms
- A degree in Marketing, Communications, or a related field (preferred)
- Creativity, initiative, and a genuine love for storytelling through hospitality
- Full working rights in Australia

**Why Join Us?**

At IHG Hotels & Resorts, we empower our people to thrive. Your success and well-being matter to us—at work and beyond.

**Here's what you'll enjoy**:

- Be part of IHG, a global hospitality leader with over 6,000 hotels worldwide
- Enjoy exclusive hotel & dining perks across IHG properties
- Access to career development and training through IHG's global programs
- Work in a vibrant, creative environment with a strong local identity
- A workplace that celebrates individuality, inclusion, and fresh thinking

This is more than a marketing role—it's your chance to shape the voice and identity of a boutique hotel in the heart of Adelaide.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

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