Digital Marketing Specialist

2 weeks ago

Sydney, New South Wales, Australia Inventia Life Science Full time

Digital Marketing Specialist - APAC

**About Us**

**The Role**

**Responsibilities**:

- Market Research: Conduct thorough research to understand the unique nuances and needs of each APAC country, ensuring the development of targeted and effective marketing strategies for each market segment
- Social Media Management: Develop, implement, and manage engaging and informative content across various social media platforms to increase brand visibility, foster audience engagement, and drive lead generation
- Societies and Publications: Cultivate relationships with relevant societies and publications within the APAC region, including securing advertising opportunities, sponsored content, and collaborative partnerships to further expand our reach and influence
- Collaborations and Industry Events: Identify and establish strategic collaborations with key industry players, and represent the company at relevant industry events, conferences, and exhibitions to promote our offerings and generate leads
- Performance Analysis and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns to optimize for effectiveness and return on investment. Continuously refine strategies based on data-driven insights to maximize the impact

**About You**
- Bachelor's degree in Marketing, Communications, or a related field
- Fluency in Korean or Japanese, with excellent written and verbal communication skills in English
- Proven experience in digital marketing, particularly within the academia, biotech, or pharma sectors in the APAC region
- Strong understanding of the unique cultural and business nuances across the APAC region
- Proficiency in social media management, search engine optimization (SEO), and other digital marketing tools and techniques
- Excellent interpersonal and relationship-building skills, with the ability to work effectively in a diverse team environment

**What keeps the Team at Inventia?**

Some of the many reasons include believing in Inventia's mission, our culture (where the office is cleared out by 5pm), the love of working in such a positive and transparent environment with everyone being respectful and kind, as well as managers and founders always being open to all ideas. The work is always very diverse and varied with individual contributors empowered to own projects (or "workstreams'', as we call them).

**Our Culture**

The role is based in our Sydney HQ and we provide flexibility in terms of working from home and the Sydney office. Our office is right next to a childcare facility and home to our family of mostly thriving houseplants.

$85,000 + equity are on offer (depending on experience), within a supportive but empowered, fully agile environment, which we have worked hard to create.

**Come and do work that really matters within a team who cares as much about one another as the mission**
- To all recruitment agencies: Inventia does not accept agency resumes. Please do not forward resumes to our job adverts or Inventia employees. Inventia is not responsible for any recruitment fees related to unsolicited resumes

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