Data Analyst

2 weeks ago

Australia People4U Full time

Great company culture
- Add real value to client brands & understanding
- Cannon Hill Head Office location

**About Our Client**

Our Cannon Hill based Client's a specialist in customer lifecycle management helping their clients grow their brands by deepening the understanding of their customers through data.

They're also a great place to work having ranked 8th in 'Best Places to Work in Media & Marketing' in 2021. They have an active social and vibrant team culture with a creative office and an onsite cafe.

**About The Role**

Reporting to the Analytics Team Leader, as a
**Data Analyst**, you'll be in a small team working on customer data. There's day to day variability in what you do, the flexibility to work on things you find interesting and you'll add real value to the clients you are working with.

**What Will Keep You Busy**

You'll be:

- Solving data problems and answering questions across a wide range of issues with **SQL**;
- Using **Tableau** to create reporting and interactive data visualisation dashboards;
- Driving the data side of the campaign process from requirements, prospect segmentation and selection through to quality control, measurement and ongoing optimisation;
- Providing analytical support and recommendations to enhance campaign and program effectiveness, contributing to strategic, tactical and operational decisions;
- Working with data engineers to ensure the data warehouse meets campaign and analysis/reporting requirements;
- Involved in discussions with campaign managers to ensure the brief and creative requirements can be met; &
- Playing a role in driving strategic initiatives & campaigns, and identifying customer retention & growth opportunities.

**What do you need to have?**

You'll have:

- Demonstrable problem-solving skills using **SQL** for data extraction, manipulation and analysis;
- The ability to analyse, interpret and communicate insights drawn from multiple data sources;
- Experience with **Tableau** to communicate data insights;
- Hands-on experience in a data-related functions - Eg. experience in Campaign, Insights, BI Analyst or Statistical Modeller will be highly regarded but not essential;
- Comprehension of both technical and business language;
- Tertiary qualifications in Business, Marketing, Computer Science, Statistics, &/or Mathematics.

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