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Assistant Visual Merchandising Manager
3 weeks ago
INTRODUCTION
Born from innovation, Burberry is a global luxury brand with a rich British heritage.
Founded in 1856, our brand is underpinned by our founder's passion for the outdoors.
Thomas Burberry invented the innovative rain-ready fabric gabardine to protect explorers from the elements.
In doing so, he created the foundation for the iconic Burberry trench coat, which remains core to the business even today.
Guided by our history of exploration and our shared belief that 'creativity open spaces', our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities.
As a values-driven brand, we are committed to creating the next generation of sustainable luxury and believe that diversity, equity and inclusion are essential to fulfilling our purpose.
Fostering an inclusive culture where differences are valued and embraced enables us to be more creative, engaged and make a more meaningful contribution to the world around us.
PURPOSE
To lead and manage all Visual Merchandising (VM) activities in Australia, ensuring a consistently high standard of brand presentation across existing and new stores, in line with Global VM Direction.
Oversee the Australian VM team, deliver seasonal and promotional installations, train store teams, and provide regional project support as required.
RESPONSIBILITIES
VM IN-STORE ACTIVITIES
· Oversee all VM activities across Australian stores, ensuring execution aligns with Global VM Direction.
· Deliver and install monthly floor sets, windows, and seasonal visual campaigns on time.
· Maintain floor layouts and VM props to the highest standard.
· Merchandise all product categories, including non-apparel, ready-to-wear, and children's wear.
· Provide training and support to the VM team, store VM correspondents, and new staff.
· Coordinate visual props and mannequins, ensuring upkeep and effective usage.
· Communicate effectively with retail teams, head office, and regional and global VM teams.
VM PROJECTS
· Plan and manage point-of-purchase (POP) and promotional materials for windows and in-store displays.
· Deliver VM solutions for events, new store openings, and ad hoc projects.
· Collaborate with store management teams to optimise store layouts, balancing commercial impact and brand standards.
· Analyse store productivity to recommend VM tools and fixtures.
· Manage external suppliers and contractors supporting VM activities.
EVENTS
· Liaise and work closely with Client Engagement department on event set up- including floor plans, store set up, bump in/bump out and maintenance throughout
REGIONAL & GLOBAL ALIGNMENT
· Provide regular updates, reports, and floor plans to the Director of VM Asia Pacific.
· Participate in regional and global VM meetings and conference calls.
· Support regional projects and initiatives as required.
TEAM MANAGEMENT
· Lead and develop the Australian VMA team, ensuring performance management, coaching, and ongoing training.
· Promote a culture of creativity, accountability, and alignment to brand standards.
MEASURES OF SUCCESS
· Consistently high brand presentation standards across all Australian stores.
· Timely and effective execution of floor sets, windows, and visual installations.
· Strong team capability, reflected in the performance and development of the VM team.
· Clear, proactive communication and collaboration across internal and external stakeholders.
· Ability to work independently, demonstrating commercial awareness and initiative.
· Positive impact on store productivity through effective VM strategy.
· Flexibility to prioritise events and needs of business to support retail and event schedules.
Including travelling to multiple locations, evenings, weekends and holidays if required
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