Digital Marketing Manager

1 week ago

Melbourne, Victoria, Australia Sarah Cockell Consulting Full time

Manage and execute Digital media campaigns across social, programmatic and search
- Highly successful and growing hospitality business
- At least three years in an agency or client-side Digital role essential

Looking to use your well-rounded Digital media skills on a suite of fun, creatively exciting brands as part of a successful Marketing team?

This newly-created role is in a highly successful and growing hospitality business, with QSR restaurants around Australia and also a strong e-commerce presence with delivery partners. A key pillar of their Marketing strategy is the Digital channel, and this role has end-to-end responsibility for all aspects from strategy through to execution. Working closely with a specialist agency, you'll manage paid Digital advertising, including search, programmatic and social, and ensure all activity optimises traffic and engagement. Driven by results and with a test and learn approach, you'll generate analytics and insights, providing regular reports to senior management. You'll work across Social Media, developing content and mapping out the calendar on multiple channels, and will also update and manage the brand's websites. The role involves working with lots of stakeholders, including Brand Managers, Franchisees and partners and suppliers, so you should have great people skills with the ability to influence and communicate, and a real team attitude.

To succeed in this role, you'll need an energetic, enthusiastic attitude and be happy to roll up your sleeves. You may have worked in an agency or been client-side, with at least three years experience. You'll have a strong understanding of key Digital marketing metrics, social channels and analytics tools such as Google Data Studio, and be a real self-starter.

This is a growing and dynamic business, with an entrepreneurial approach. The office is located in an inner-city suburb with parking on-site and trams outside the door. The team are welcoming and friendly and all share a passion for food - so get ready for some taste testing

A great next step in your Digital Marketing career.

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