Brand Manager

2 weeks ago

Melbourne, Victoria, Australia Imaging Associates Full time

**About Us**:
Imaging Associates (IA) is a doctor-led, highly respected and rapidly growing radiology business with practices across the Eastern suburbs of Melbourne, Gippsland, and Wagga Wagga. IA prides itself on providing cutting edge diagnostic imaging services with a focus on clinical and patient excellence.

We have built a strong reputation for the high-quality imaging service we provide, along with our friendly and welcoming patient-centered approach.

**Join Our Team as Brand Manager**

As our business expands, we are seeking a motivated and talented **Brand Manager** to join the Marketing team. Based at Support Office and reporting to the Head of Sales and Marketing, this pivotal role involves developing and implementing marketing initiatives to drive brand awareness, patient referrals, and clinic loyalty. With responsibilities spanning digital marketing, social media strategy, and content communication, you'll gain valuable exposure to all aspects of the marketing mix in a fun and supportive environment.

**Key focus of the role includes, but not limited to**:

- Developing and executing digital, social media, and content marketing plans.
- Developing and implementing new clinic launch plans working with the clinical, sales and management team.
- Coordinate marketing collateral, digital campaigns, and help develop and manage events.
- Monitor and enhance website content, analytics, and SEO strategies.
- Collaborate with internal teams and external agencies to deliver impactful results.

**What We're Looking For**:

- A business, commerce or marketing degree
- A keen interest in healthcare marketing.
- Strong communication, interpersonal, and analytical skills.
- 2 years+ prior marketing experience
- Design skills are highly regarded.
- A proactive approach to learning and collaboration.

**What's on offer?**

As a valued team member, you can expect:

- Joining an experienced, passionate, and supportive team culture, driven by providing quality and excellence in imaging services to our patients
- Become part of a progressive and growing business and contribute toward our success
- Genuine focus on supporting you to grow and develop your leadership career
- Make a real difference by supporting high-quality patient care and referrer engagement.
- Competitive remuneration and benefits

If you're passionate about healthcare marketing and thrive in a dynamic environment, we'd love to hear from you

**Want to find out more?

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