Proposition Manager
5 days ago
The Opportunity: Proposition Manager (12-month contract)
Reporting to the Senior Campaign Manager the Proposition Manager is responsible for the translation of propositions into valuable, effective, and measurable engagements within the associated Customer Engagement value stream, collaborating with internal stakeholders across the organisation (e.g., portfolios' product owners) to ensure alignment of the proposition to Customer Engagement targets and outcomes.
This role is key in supporting the Head of Customer Engagement and Senior Campaign Manager in their engagement with key internal stakeholders across the organisation – HI (C&I) and non-HI leaders (Optical, Dental, BVAC, GI etc.), providing insights and subject matter expertise on how their desired targets translate into a series of high-level compelling, personalised, and actionable propositions and initiatives, aligning with the Customer Engagement Value Framework and Contact strategy.
What You'll Be Doing
Here's what you can look forward to in this role:
- The launch and ongoing optimisations of propositions aligned to prioritised business challenges aligned with the Customer Engagement Strategy and Contact strategy.
- Ensure propositions are taken to market following best practise channel principles following approved content and messaging style guide.
- Accountable for the development of valuable, effective, and measurable propositions within the associated Customer Engagement value stream, collaborating with internal stakeholders across the organisation (e.g., portfolios' product owners) to ensure alignment to their desired Customer Engagement targets and outcomes.
- Support the Head of Customer Engagement and Senior Campaign Manager in their engagement with key internal stakeholders across the organisation – HI (C&I) and non-HI leaders (Optical, Dental, BVAC, GI etc.), providing insights and SME on how their desired Customer Engagement targets translate into a series of high-level compelling, personalised, and actionable propositions and initiatives
- Support the Senior Campaign Manager in the Quarterly Planning and Prioritisation (QPP) process, ensuring visibility and clarity in the prioritisation and calendaring of customer engagement briefs in an effective and efficient manner that drives customer and business outcomes
- You may also carry out any other duties reasonably requested by Bupa from time to time. (Not to be removed)
What You'll Bring
To succeed in this role, you'll ideally have:
- Demonstrated customer-centric design mindset; delivering customer-centric design solutions through time-tested and creative approaches and methodologies
- Demonstrated ability to lead effective teams; building strong-identity and multi-functional teams that apply their diverse skills and perspectives to achieve common goals
- Demonstrated strong emotional intelligence; intimately understanding and empathising with Bupa customers' varying journeys and preferences
- Working experience in agile delivery, planning and co-ordinating program of work for multiple agile squads
- Tertiary qualifications in business, marketing or related disciplines.
- Strong interpersonal and communications skills that enable an individual to work in a fast-moving collaborative culture and influence the direction of the outcome.
- Ability to operate on strategy and big picture, but also able to get into the detail on the operational side of the role
- A courageous mindset. You know that any challenge can be overcome with creativity and collaboration. You are highly optimistic with a belief that you have a say in creating the future when things are complex or messy. You are clear and confident, authentic honest and respectful
We've Got You Covered
At Bupa, care is at the heart of everything we do — for our customers and our people. We want you to thrive, so our global wellbeing program supports every aspect of your health: physical, mental, financial, and beyond.
Here's just a taste of what you'll enjoy:
- We take care of your health insurance with fully subsidised Bupa cover.
- Big discounts on travel, car, home, dental, optical & more
- Perks from partners like Apple, JB Hi-Fi, Mendota Spa & New Balance
- Extra annual leave day just for your wellbeing
- A paid volunteer day each year to give back.
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