Marketing, Communications and Community Engagement Manager

1 week ago

Ascot, Queensland, Australia Hays | Marketing Full time $90,000 - $120,000 per year
Our Client

Our client is looking for an experienced Marketing, Communications and Community Engagement Manager to join them on a permanent basis.

Your New Role

The client is seeking a dynamic Marketing, Communications and Community Engagement Manager to lead strategic campaigns, manage public relations, grow community connections, and enhance experiences. In this diverse and fast-paced role, you'll work closely with the GM Marketing and Communications and other key stakeholders to develop and deliver strategic marketing plans to meet business objectives.
Your new role
  • Design, deliver, develop, and measure marketing strategies and campaigns.
  • Ensure alignment with brand guidelines and business KPIs.
  • Act as the second point of contact for corporate, media, and public relations interests.
  • Draft media releases, develop relationships with key journalists and presenters, pitch story angles, and manage media enquiries and emerging news.
  • Manage all event marketing and promotions.
  • Ensure clear planning and prioritisation, supported by documented project scopes, timelines, and responsibilities.
  • Oversee the identification, appointment, and management of specialist agencies, freelancers and stakeholders.
  • Monitor the performance of campaigns and initiatives, applying insights for ongoing improvement.
  • Collaborate with colleagues across the department and events team to ensure a consistent brand experience across all customer touchpoints.
  • Apply data insights to create innovative and compelling content that drives awareness, engagement, loyalty, and advocacy.
  • Coordinate sponsor involvement and third-party associations across all marketing collateral and activations.
  • Scope target communities for engagement to drive awareness and commercial return.
  • Manage the marketing and communications budget.
Requirements
  • Hold a tertiary qualification in marketing, communications, events or similar (desirable)
  • Demonstrate strong marketing and brand management knowledge
  • Have a proven record in partnerships and community development
  • Possess corporate communications/media relations expertise
  • Be skilled in project management and team leadership
  • Communicate effectively and build strong relationships
  • Leverage digital and social media to drive engagement
  • Have experience in sectors such as tourism, hospitality, retail, entertainment or events
  • Be proficient in data analytics and marketing tools, including CMS, Adobe Creative Suite, and HubSpot
To apply please send your resume to [email protected].

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

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