Senior CRM Manager

7 hours ago

Parramatta, New South Wales, Australia Searchability® Full time $80,000 - $120,000 per year

Senior CRM Manager

  • Join a leading eCommerce FMCG brand driving customer engagement, retention and loyalty through data driven lifecycle marketing
  • Hybrid working Parramatta
  • For further information please call Liam on or email your CV directly to

WHO ARE WE?

We're a rapidly expanding
eCommerce FMCG
brand on a mission to deliver premium products and unforgettable customer experiences. With innovation at our core and digital growth driving our success, we've carved out a strong position in the online retail space. As we continue to scale, we're on the lookout for a
Senior CRM Manager
to elevate our lifecycle marketing efforts, boosting engagement, loyalty, and customer lifetime value. You'll be joining a high performing marketing team that thrives on creativity, collaboration, and results in a fast paced, consumer-first environment.

WHAT WILL YOU BE DOING?

As our Senior CRM Manager you'll own the end-to-end customer lifecycle strategy across email, SMS, push notifications, and loyalty programs. You'll craft and execute campaigns that drive onboarding, activation, upsell, and retention, delivering personalised experiences that keep customers coming back. Partnering with digital, product, data, and CX teams, you'll build smart segmentation, automate journeys, and continuously optimise performance. You'll lead experimentation and personalisation initiatives to lift conversion and ensure brand consistency across every touchpoint.

WHAT YOU NEED TO HAVE...

  • 5 years' experience in CRM, lifecycle, or retention marketing
  • eCommerce, retail, or consumer brand experience
  • Successfully led multi-channel CRM programs, improved engagement metrics, and reduced churn
  • Confident using CRM platforms and data tools, and you communicate clearly across teams

TO APPLY…

Please either apply by clicking online or emailing me directly at For further information please call me on I can make myself available outside of normal working hours to suit from 7am until 10pm. If unavailable please leave a message and either myself or one of my colleagues will respond. By applying for this role you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only. Also feel free to follow me on Twitter @SearchableLiam or connect with me on LinkedIn.

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