AJO Specialist

6 days ago


Sydney, New South Wales, Australia Macquarie Group Full time $80,000 - $120,000 per year

Our team is dedicated to delivering seamless, personalised customer journeys powered by data and technology. We collaborate closely with marketing, technology, and data specialists to create impactful experiences across multiple channels, leveraging advanced tools like Adobe Journey Optimizer and Adobe's Real-Time CDP.

At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 31 markets and with 56 years of unbroken profitability. You'll be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes.

What role will you play?

In this role, you will be responsible for designing and executing customer journeys using Adobe Journey Optimizer across multiple digital channels, including email, SMS, and push notifications. You will build, configure, test, and optimise these journeys, leveraging custom actions and event triggers to create personalised and automated communication flows. Your expertise in customer data platforms (CDP) will enable you to work with audience segmentation, profile stitching, and identity management, ensuring highly targeted campaigns.

You will play a key part in multi-channel campaign optimisation, driving consistency across all customer touchpoints and using testing and analytics to enhance engagement and conversion rates. Additionally, you will configure and interpret journey-level reporting and campaign analytics, providing actionable insights to continually improve journey design and maximise campaign ROI. Your contribution will be vital to delivering seamless, data-driven customer experiences and achieving strategic marketing objectives.

What you offer

  • Proven experience with Adobe Journey Optimizer
  • Strong understanding of Adobe Real-Time CDP concepts (identity stitching, segments, events, and profile unification)
  • Hands-on experience in, Journey design and orchestration, Custom actions and event-based triggers, Preference centre and subscription opt-out flow, Landing page creation within AJO or integrated tools and multi-channel campaign management (email, SMS, push, etc.).
  • Background with journey reporting, analytics, and optimisation techniques
  • Familiarity with data governance, consent management, and privacy best practices
    Strong collaboration skills with marketing, technology, and data teams.

We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.

What we offer

At Macquarie, you're empowered to shape a career that's rewarding in all the ways that matter most to you. Macquarie employees can access a wide range of benefits which, depending on employment type, include:

  • 1 wellbeing leave day per year
  • Up to 5 additional service bonus leave days per year
  • Up to 20 weeks' paid parental leave for primary caregivers along with 12 days of transition leave upon return to work, and 6 weeks' paid leave for non-primary caregivers
  • 2 days of paid volunteer leave and donation matching
  • Up to 12 months' gender affirmation leave, including 6 weeks' paid leave
  • Access to Employee Assistance Program and wellbeing benefits including skin and health checks, and flu vaccinations
  • Access to a wide range of salary packaging options
  • Access to a wide range of learning and development opportunities, including reimbursement for professional membership or subscription
  • Hybrid and flexible working arrangements, dependent on role
  • Reimbursement for work from home equipment

About Banking and Financial Services

Banking and Financial Services is our technology-driven retail bank. You will be part of a team that supports clients to achieve their full potential - whether that's buying a home, growing a business or investing to manage wealth.

Our commitment to diversity, equity and inclusion

We are committed to fostering a diverse, equitable and inclusive workplace. We encourage people from all backgrounds to apply and welcome all identities, including race, ethnicity, cultural identity, nationality, gender (including gender identity or expression), age, sexual orientation, marital or partnership status, parental, caregiving or family status, family and domestic violence status, neurodiversity, religion or belief, disability, or socio-economic background. We welcome further discussions on how you can feel included and belong at Macquarie as you progress through our recruitment process. To learn more, contact our team by clicking here.

Our aim is to provide reasonable adjustments to individuals who may need support during the recruitment process and through working arrangements. If you require additional assistance, please let us know in the application process.


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