Paid Social Manager

22 hours ago


Redfern New South Wales Australia The Thoughtful Agency Full time $80,000 - $120,000 per year

*Opportunity to advance your career as the company grows

*Performance incentives for exceptional work

*Flexible working options and wellness leave

About Thoughtful

We are a digital performance marketing agency for fashion, lifestyle and beauty brands.

With over a decade of experience, we've earned the trust of premium brands and retailers, and are leading the way in e-commerce growth. Our team of deep thinkers and creative minds are united in delivering exceptional results for our clients. We're expanding our client portfolio and are looking for thoughtful digital marketers to join us

Your Opportunity

We're searching for a performance-driven and creatively obsessed Paid Social Media Manager to lead the charge on client growth across Meta, TikTok, and emerging paid social platforms. You'll bring deep technical expertise, a passion for e-commerce, and a love for experimentation to every campaign you touch.

On a day-to-day basis, you will:

Strategy & Performance

  • Lead the planning and execution of Paid Social campaigns across Meta, TikTok, and emerging platforms.
  • Develop creative, data-driven strategies that deliver e-commerce growth and brand impact.
  • Manage campaign budgets, pacing, and optimisation to achieve strong ROI.
  • Analyse performance insights to refine targeting, creative, and funnel strategy.
  • Stay ahead of platform trends and apply new features or tools to drive results.

Client & Team Impact

  • Act as the Paid Social lead for clients, translating goals into strategic action.
  • Present campaign results and recommendations with clarity and confidence.
  • Collaborate with cross-channel specialists to deliver integrated marketing approaches.
  • Mentor and upskill team members, fostering a culture of learning and excellence.
  • Champion Thoughtful's performance mindset - curious, creative, and always improving.

Experience you'll bring

This ideal candidate brings a positive and thoughtful attitude to everything they do. They are a team player and a straight shooter. They'll also:

  • Proven expertise in Meta Ads, TikTok Ads and Pinterest Ads with a focus on e-commerce. 
  • 3+ years of hands-on experience in running successful Paid Social campaigns. 
  • Strong analytical skills using tools like Google Analytics and Shopify for optimisation. 
  • Exceptional ability to craft strategic paid media plans and manage multiple clients effectively.

What's on offer

We love the thrill of agency life – it's fast-paced, dynamic, and rewarding. We appreciate the challenges too, so we value work-life balance and approach everything thoughtfully. Other reasons our team loves working at Thoughtful include:

  • Opportunity to advance your career as the company grows
  • Regular in-house training from industry leaders
  • Performance incentives for exceptional work
  • Flexible working options and wellness leave
  • Generous gifts from awesome clients
  • Regular social events and free Mecca coffee all day

Our hiring approach

We've designed our recruitment process to be open, supportive, and thoughtful of your time.. Each stage is an opportunity for us to get to know each other better and make informed decisions. We'll typically follow the steps below:

  • Screening: Our hiring team will review your CV, cover letter, and screening questions. 
  • Technical Interview: We'll go deep on your technical skills, experience, and special talents. You may be asked to do a case study or take-home task, but we'll let you know beforehand.
  • Culture-Fit Interview: This interview is designed to help us assess alignment on core values and ways of working.
  • Reference Checks and Offer: At this final stage, we'll do reference checks with two contacts before extending you an offer.

Don't tick all the boxes?

While a stellar CV and experience are important, we care more about you, the person. If you're passionate about e-commerce and digital marketing and delivering exceptional client results, we'd love to hear from you.


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