Marketing Manager – Apparel

2 weeks ago

Melbourne, Victoria, Australia Mitch Dowd Full time $80,000 - $120,000 per year

Lead brand storytelling, drive innovation, and shape the future of fashion marketing.

Mitchdowd is an innovative apparel wholesaler with a growing footprint in retail and e-commerce. Home to iconic brands including Mitchdowd, Russell Athletic, and is has been appointed to manage the Jockey Brand from 2026 and beyond. This is a high-energy licensed portfolio; we're gearing up for our next phase of growth—and we're looking for a Marketing Manager who's ready to make a real impact.

This is more than a marketing role—it's your chance to join our leadership team and steer the creative and strategic direction of our brands. If you're equally passionate about brand vision and getting hands-on with campaign execution, we want to hear from you.

What You'll Do:

Set the Vision: Develop and execute integrated marketing strategies that amplify our brand presence across wholesale, retail, and e-commerce.

Lead & Inspire: Foster a high-performance culture and mentor key stakeholders to elevate creativity and innovation.

Create Campaigns with Impact: Plan seasonal photoshoots, manage media buying and PR, and deliver compelling content across digital, social, and point-of-sale.

Drive Retail & Digital Activation: Own the marketing calendar, retail activations, and ensure cohesive in-store and online experiences.

Manage Budgets & Performance: Oversee marketing spend, report on performance, and continuously refine your approach using insights and data.

Champion Sustainability & Innovation: Infuse sustainable thinking into marketing campaigns and challenge the norm with bold ideas.

What You'll Bring:

Proven experience in marketing leadership, ideally within apparel, retail, or lifestyle sectors.

A balance of strategic thinking and hands-on campaign management.

Strong creative and content development skills—from concept to execution.

A results-oriented mindset with sharp analytical and reporting capabilities.

Excellent communication skills and experience building strategic partnerships.

A passion for innovation and a drive to embed sustainability into everything you do.

Why Mitchdowd?

We're not your average fashion business. We mix bold ideas, playful creativity, and sharp commercial thinking to deliver apparel that stands out. This is your opportunity to help us tell our story—and shape what's next.

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