Senior Lifecycle Member Experience Manager

1 week ago

Sydney, New South Wales, Australia Compare Club Full time
  • Hybrid working model
  • Work anywhere in the world for one month, once a year
  • Opportunity to shape CRM and lifecycle strategy across multiple verticals

About Compare Club
At Compare Club, we help Australians take control of their finances by comparing health, life, energy, and more. Saving time, effort, and money along the way. We have helped millions of members to get better value for their financial needs and we're building meaningful connections that last beyond a single transaction.

We're a high-growth, multi-product company transforming how customers engage with financial products. Our marketing team operates as a MarTech powerhouse, powered by Braze, Hightouch, Snowflake, and emerging AI tools, giving us the ability to move fast, test often, and innovate with precision.

About the Role We're looking for a Senior Lifecycle Member Experience Manager to lead and evolve our CRM and engagement strategy across the full member lifecycle: from acquisition through retention and loyalty.

This is a strategic and hands-on leadership role. You'll guide a talented team to design, deliver, and optimise lifecycle programs that grow member value, drive cross-sell opportunities, and deepen engagement. You'll define the roadmap, set best practices, and still jump into the tools to test, learn, and push boundaries when needed.

What You'll Be Doing

  • Lead the development and execution of CRM and lifecycle strategies that drive activation, retention, and loyalty across multiple products
  • Own the lifecycle roadmap and deliver measurable improvements in member engagement, conversion, and lifetime value
  • Work hands-on with Braze, Hightouch, Snowflake, Tableau and Secoda to bring campaigns and automations to life from segmentation and journey design to testing and reporting
  • Manage, coach, and inspire a team of CRM specialists, empowering them to innovate and execute effectively
  • Partner cross-functionally with Product, Data, Sales, and CX to ensure lifecycle initiatives are aligned to business growth and customer needs
  • Report on key CRM metrics, analyse results, and translate insights into action

About You

  • 7+ years' experience in CRM, lifecycle, or customer engagement marketing, with at least 3 years in a leadership role
  • Experienced in building and executing CRM strategies across email, SMS, and app channels
  • Comfortable rolling up your sleeves to work directly in automation platforms (Braze, Salesforce Marketing Cloud, Klaviyo, or similar)
  • Skilled in data-driven marketing, segmentation, and personalisation using tools like Snowflake or other customer data platforms
  • Collaborative leader with strong communication skills and a passion for mentoring and growing a team

Why You'll Love Working Here

  • A dynamic, collaborative marketing environment where you can be strategic and hands-on
  • Access to a cutting-edge MarTech stack and the autonomy to innovate without red tape
  • Opportunity to shape CRM and lifecycle strategy across multiple verticals
  • Hybrid work model with flexibility and trust
  • 4 weeks to work remotely once a year
  • 1 paid day a year to support the charity of your choosing

Ready to lead, build, and innovate?
If you are passionate about customer centricity, love blending data, creativity, and execution, and you thrive in a multi-product, multi-stakeholder environment this is your opportunity to help shape the future of member experience at Compare Club.

  • Manager, Lifecycle Marketing

    2 weeks ago

    Sydney, New South Wales, Australia DoorDash Full time

    About The TeamAs Lifecycle Marketing Manager you will be responsible for communications and programs that increase retention and engagement of our customers across email, SMS, push notifications and in-app messaging. In this role, you will own the top level Lifecycle Marketing strategy and key metrics for Australia. This person will closely collaborate with...

  • Lifecycle Marketing Manager

    1 week ago

    Sydney, New South Wales, Australia Governance Institute of Australia Full time

    Governance Institute of Australia is the only independent professional association with a sole focus on whole-of-organisation governance — best practice culture and ethics from the boardroom to the staff room.We are a leading professional membership association dedicated to the support and empowerment of anyone who is responsible for governance and risk...

  • Lifecycle Marketing Manager

    3 days ago

    Sydney, New South Wales, Australia Alinta Energy Full time

    Lead lifecycle marketing strategy and campaign executionOpen to Melbourne, Sydney or PerthAttractive hybrid work model | Energy Discounts | Career Growth OpportunitiesAlinta Energy is one of Australia's biggest energy retailers, generators and developers with over 1.1 million customers. Australia's energy system is undergoing the biggest transformation in...

  • Member Engagement Manager

    5 days ago

    Sydney, New South Wales, Australia Medical indemnity, finance, practice solutions for doctors Full time

    About Doctors' Health Fund   Doctors' Health Fund (est is a restricted private health insurer; the only health fund in Australia that exclusively serves the medical community and their families. We are one of Australia's fastest growing health funds and now cover more than 50,000 lives.  Proudly part of the Avant Mutual Group, Australia's leading Medical...

  • Lifecycle Marketing

    2 weeks ago

    Sydney, New South Wales, Australia Bet Right Full time

    Bet Right is looking for a hands-onLifecycle Marketing & Automation Specialist with strong CRM experience to own our Braze and Amplitude capabilities.You'll be responsible for the design, execution, and optimisation of lifecycle messaging, working at the intersection of marketing, product, data and compliance.We're at the beginning of our journey with Braze...

  • Member Engagement Manager

    5 days ago

    Sydney, New South Wales, Australia Avant Full time

    About Doctors' Health FundDoctors' Health Fund (est is a restricted private health insurer; the only health fund in Australia that exclusively serves the medical community and their families. We are one of Australia's fastest growing health funds and now cover more than 50,000 lives.Proudly part of the Avant Mutual Group, Australia's leading Medical Defence...

  • Member Engagement Manager

    5 days ago

    Sydney, New South Wales, Australia Avant Mutual Full time

    About Doctors' Health FundDoctors' Health Fund (est is a restricted private health insurer; the only health fund in Australia that exclusively serves the medical community and their families. We are one of Australia's fastest growing health funds and now cover more than 50,000 lives.Proudly part of the Avant Mutual Group, Australia's leading Medical Defence...

  • Senior Software Engineer_Azure Fleet Resource Lifecycle Management

    2 weeks ago

    Sydney, New South Wales, Australia Microsoft Full time

    OverviewAzure is a rapidly expanding and evolving cloud platform. The Azure Fleet Resource Lifecycle Management Team (formerly known as Capacity Infrastructure Service Team) is tasked with constructing the foundation and core of this platform using cutting-edge hardware and providing the infrastructure necessary for hosting worldwide customer applications....

  • Creative Lead, Lifecycle

    2 weeks ago

    Sydney, New South Wales, Australia Canva Full time

    Job Description Join the team redefining how the world experiences design.Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejteThanks for stopping by. We know job hunting can be a little time-consuming, and you're probably keen to find out what's on offer, so we'll get straight to the point.Where and how you can workOur flagship campus is in Sydney. We also...

  • Lifecycle Marketing, Specialist

    2 weeks ago

    Sydney, New South Wales, Australia Resmed Full time

    As a Lifecycle Marketing Specialist, you will design and optimize multi-channel customer journeys throughout all stages of the customer lifecycle. Using segmentation, analytics, and automation, you will create data-informed, personalized experiences that drive engagement and conversion across both B2C and B2B audiences.Let's Talk About ResponsibilitiesDesign...