Senior Graphic Designer

Business Overview:

DAILY Blooms is all about finding the beauty in the daily. We pride ourselves on delivering a seamless and joyful experience to all customers and we mirror that in our work environment too.

At Daily Blooms, we rely on our Creative & Design Team to deliver delight to our online audiences across all touchpoints of the Daily Blooms brand.

Our Creative & Design team is dedicated to nurturing our vibrant online community and elevating our brand's presence. By showcasing Daily Blooms' mission of spreading delight, they play a key role in steering us toward our vision of becoming Australia's go-to destination for beautiful blooms and thoughtful gifts.

Position Overview:

You'll collaborate closely with our e-commerce and floristry managers to craft strategies and create visual assets that boost our brand awareness. You'll work within a small, passionate creative team, producing captivating content across multiple platforms nationwide. Whether you're drafting campaign briefs for exciting new product launches or coordinating dynamic billboard photoshoots, you'll be the creative visionary propelling our brand to new heights whilst maintaining the visual integrity of the Daily Blooms brand.

At Daily Blooms, every team member is committed to upholding our core values and delivering delight in everything we do.

Key Responsibilities & Accountabilities:

• Responsible for executing a wide range of design tasks, including packaging, presentations, campaign rollouts, imagery resizing, retouching, and recolouring.
• Assist the creative and design team in developing marketing strategies that boost brand awareness and nurture our Daily Blooms community across both paid and organic channels.
• Assist in building the marketing schedule to ensure the team is aligned with all key monthly milestones.
• Participate in weekly work-in-progress meetings to keep projects blooming.
• Manage the EDM schedule, creating engaging, high-performing content that drives sales.
• Assist in planning and executing dynamic campaigns for major dates such as Mother's Day, Valentine's Day, Easter, Christmas, and more.
• Assist in coordinating brand collaborations to spark interest and amplify our brand through partnerships with like-minded businesses.
• Assist in organizing campaign photoshoots, from initial mood boards to booking talent and coordinating the creative team.
• Collaborate with the e-commerce and floristry teams to ensure all creative assets work seamlessly across multiple platforms.
• Oversee workflow within the creative team to meet deadlines and ensure smooth operations across departments.
• Liaise with our Digital Marketing Agency to produce stellar content for both organic and paid platforms.
• Develop compelling brand identities for our in-house Daily Blooms brands.
• Stay updated with the latest design trends and introduce innovative strategies to keep our creative edge.
• Assist in other warehouse tasks as required including floristry, wrapping, tagging, customer service, etc.

Skills & Knowledge

• A sharp eye for detail that ensures every element shines.
• Hands-on experience with Klaviyo for EDM design and scheduling.
• Creative thinker with a knack for inspiring fresh ideas within the team.
• Ability to offer constructive feedback that drives project success across multiple teams.
• Process-driven mindset with a passion for building systems that streamline workflow.
• Excellent time management skills, confident in juggling multiple projects while meeting deadlines.
• Strong communication skills to engage professionally with external brand partners.
• A keen interest in trends, both within and beyond the floristry industry

Qualifications & Experience

• Qualification in Graphic Design
• Extensive experience in marketing and brand strategy
• Experience in packaging design, from concept to final product
• 3+ years experience in e-commerce and online retail operations
• 5+ years experience as a Graphic Designer (in-house or studio)
• Proficient in Adobe CC including Photoshop, InDesign, Illustrator, Lightroom

Personal Attributes

• Warm energy, can-do attitude and an enthusiasm to learn
• Have an interest in flowers Eager to learn flower names, seasonality and care
• Time management and organisational skills
• Aptitude for fast-paced, creative problem-solving
• Excellent interpersonal skills and relationship-building ability
• Must be a self-starter with determination to seek tasks from concept to completion
• Goal focused, team player
• Able to take and give constructive feedback and pivot when needed

Employment Types & Work Roster

• Full-time, 38 hours per week (Contract Position)
• This is an onsite role at our warehouse located in Yarraville 3103 VIC