Marketing Coordinator

2 weeks ago

Sydney, New South Wales, Australia Opal HealthCare Full time $60,000 - $80,000 per year

"At Opal HealthCare, we know that companies don't succeed, people do."

Our purpose is to bring joy to those we care for and our values of Compassion, Accountability, Respect and Excellence reflect that CARE is at the heart of everything we do.

Opal HealthCare is one of Australia's largest residential aged care providers, with 139 Care Communities across five states and a national team of over 20,000 dedicated professionals, we're changing lives every day. Our commitment to innovation drives us to pioneer new solutions, reshaping the way we care for our residents.

What can we offer you?

  • Attractive opportunity for salary and career
  • Great office location with working from home options
  • Opportunity to collaborate with and be led by inspiring leaders
  • The opportunity to work for a leading healthcare provider and help deliver an exciting growth strategy
  • A role in growing a culture of respect for our elders in Australia
About the Role

As Marketing Coordinator, you will help build Opal HealthCare's brand, market positioning, and reputation through targeted marketing activities. Your focus will be on local area marketing, campaign delivery, and supporting the integration of newly acquired Care Communities. Working closely with internal stakeholders, you'll ensure our brand is consistently embedded across all touchpoints.

Reporting to the Head of Marketing & Community Engagement, you will be comfortable diving into a fast-paced and supportive environment. You will collaborate closely with cross-functional teams to deliver cohesive and effective marketing communications that support successful integrations and foster organisational alignment.

Key Responsibilities

  • Champion our brand and tone of voice across digital and print assets
  • Support marketing for Care Community acquisitions, including signage, media, and local campaigns
  • Create and coordinate marketing materials, SEO content, and community engagement initiatives
  • Work with internal teams and suppliers to deliver projects on time and within brand guidelines
  • Track campaign performance and report on ROI
  • Liaise with stakeholders to support local marketing requests and initiatives
  • Ensure compliance with company policies and WHS standards
About You

To be successful in this role, you will have:

  • A degree in marketing, communications, or a related field
  • A minimum of 2 years' experience in a marketing role with a generalist skill set
  • A proven ability to develop and deliver successful marketing campaigns, ideally within a corporate or agency setting
  • Excellent written and verbal communication skills, with the ability to tailor messaging for diverse audiences and channels
  • Strong project management skills, capable of handling multiple priorities and meeting tight deadlines
  • Experience working collaboratively across departments and building strong stakeholder relationships
  • Knowledge of digital marketing tools, including SEO, SEM, and analytics platforms (desirable)

Ready to make a real impact with a leading aged care organisation? If this opportunity excites you – we'd love to hear from you

All applicants must be willing to obtain a police clearance certificate via Opal HealthCare's police check system.

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