Marketing Account Manager

2 weeks ago

Brisbane, Queensland, Australia Merge Marketing Full time

JOB DESCRIPTION

You will be working to maintain and grow both new and existing client relationships and will work with the in-house team and contractors to ensure that campaigns perform well and tasks are completed on-time. You're interested in all things digital and will use your digital knowledge to support the needs of our clients and the team.

JOB REQUIREMENTS & EXPECTATIONS:

  • 2+years of proven account management experience in marketing or creative services
  • Excellent communication skills (written, verbal, phone)
  • Strong content writing and grammatical skills
  • Proficiency in Canva for creating social media tiles, graphics, and marketing collateral
  • Experience with WordPress web design, including page building, layout design, and basic customization
  • Experience with CMS platforms including WordPress and Squarespace
  • Understanding of popular digital ad platforms including Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads
  • Genuine interest in graphic design with a good eye for aesthetics, layout, and brand consistency
  • Ability to analyse campaign performance and provide actionable insights
  • Self-motivated with autonomous working ability
  • Flexible and willing to learn

MAIN RESPONSIBILITIESCLIENT MANAGEMENT

  • Communicate with potential and existing clients professionally
  • Nurture relationships and onboard new clients
  • Ensure timely approvals and responses on both marketing and design deliverables

CAMPAIGN MANAGEMENT

  • Create and manage ad campaigns across Meta Ads, Google Ads, LinkedIn Ads, and TikTok Ads
  • Meet performance KPIs as outlined in strategy documents
  • Monitor, report, and optimise campaigns for better results

DESIGN & CONTENT CREATION

  • Design social media tiles, posts, and graphics using Canva
  • Create marketing collateral including flyers, menus, promotional materials, and digital assets
  • Update and design WordPress website pages, landing pages, and web content
  • Maintain brand consistency across all visual assets
  • Copywriting, content creation, and editing
  • Develop content ideas and manage content schedules

SOCIAL MEDIA MANAGEMENT

  • Schedule and manage social media accounts using tools like Hootsuite and Sked Social
  • Ensure SEO best practices across your portfolio of clients
  • Create engaging visual content paired with compelling copy

REPORTING & ANALYSIS

  • Build performance reports with KPI benchmarks and recommendations
  • Use web analytics to analyse and optimise website activity
  • Review campaigns to ensure budget and KPI targets are met

WHY JOIN MERGE?

  • Specialised Industry Focus
     You'll develop deep expertise in hospitality and tourism marketing, working with restaurants, bars, and even private islands. This specialisation makes you highly valuable in a lucrative niche market rather than being a generalist.
  • Mentorship & Support
    : Receive personalised guidance in campaign execution, design principles, and digital strategy.
  • Vibrant Work Culture
    : Join a fun, supportive team that values innovation, creativity, and collaboration.
  • Career Growth
    : Enjoy ongoing opportunities to advance your marketing expertise in a growing agency.

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