Sales Analyst

KEY ACCOUNTABILITIES

Sales Forecasting

• Contribute to accurate short- and long-term sales forecasts, in partnership with Planning, across key accounts and channels, by reviewing customer sell out, and sku performance, whilst minimising E&O risk and air freight spend, whilst in accordance with regional KPIs
• Partner with cross functional teams to refine demand plans based on promotional calendars, seasonality, and market conditions, and ensure these align to the inventory investments of the business.
• Continuously improve sales forecasting accuracy by collaborating with Planning, identifying trends, variances, and market signals, and ensuring these findings are shared with the wider business

Reporting and Sales Insights

• Develop and maintain dashboards and reports to track sales performance, sell-through, stock cover, and retailer promotional effectiveness.
• Analyse category trends, competitor activity, and market dynamics to deliver actionable insights to sales and marketing teams.
• Identify opportunities and risks through data modelling, scenario planning, and ROI analysis of promotional investments, in accordance with regional KPIs
• Analyse NPI launches by providing the business with detailed post launch reports, detailing successes, failures, and recommended next steps

Commercial and Financial Collaboration

• Collaborate closely with Finance to ensure alignment between sales forecast and revenue targets.
• Support pricing, margin analysis, and promotional ROI tracking.
• Contribute to monthly business reviews with relevant data packs, KPIs, and commentary.

Sales Support and Funnel Optimisation

• Provide KAMs and BDMs with data support for range reviews, buyer meetings, and commercial proposals.
• Optimise sales funnel visibility by tracking pipeline progression, opportunity conversion, and channel health.
• Assist in the development of sales materials and pitch decks with compelling data narratives.

Cross-Functional Partnership

• Act as the analytical hub between Sales, Planning, Product, and Finance to ensure integrated decision-making.
• Assist with sales target setting and KPI definition in collaboration with senior stakeholders.
• Support go-to-market planning and post-launch reviews for new product introductions.

KEY CAPABILITIES

• Analytical Expertise – Strong numerical, data modelling, and reporting capabilities; able to turn complexity into clarity.
• Forecasting Precision – Experience managing forecasts in environments with long product lead times and channel variability.
• Business Acumen – Understands key levers of revenue, margin, ROI, and promotional effectiveness.
• Stakeholder Collaboration – Able to align and communicate effectively across sales, planning, and finance teams.
• Systems Proficiency – Advanced Excel skills required; experience with BI tools (Power BI, SAP Business Objects, etc.) and ERP/CRM systems (SAP, Salesforce) highly regarded.
• Commercial Thinking – Balances analytical rigour with commercial context to drive decisions.
• Initiative and Ownership – Self-starter with high attention to detail and accountability for outcomes.

We've got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you'll be motivated to pursue the ideal. 

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you'll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.

Belkin is an Equal Opportunity and Affirmative Action Employer Disability and Veterans. We maintain a drug-free workplace.

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