Copywriter

1 week ago

Melbourne, Victoria, Australia Eightcap Full time $90,000 - $120,000 per year
Key Responsibilities
  • Deliver copy for digital and print assets including social, web, campaign, and product
  • Respond to creative briefs with compelling, fit-for-purpose writing and ensure tone and messaging are consistent across all outputs
  • Collaborate with designers, strategists, and creative leads to shape narrative and direction
  • Craft user-focused microcopy for seamless digital product experiences
  • Write campaign taglines, messaging frameworks, and voice guidelines
  • Research industry trends and audience behaviours to guide relevant, strategic messaging
  • Contribute to workshops, presentations, and creative brainstorming
  • Deliver performance marketing content across display, social, landing pages and email.
  • Iterate messaging and split test to validate results and copy direction.
  • Work with SEO and assist with optimising content to ensure improved organic traffic.
  • Bring new tools and products to life with an engaging tone of voice.
  • Work with the wider marketing team to understand the needs of our client segments and deliver relevant content ideas to maximise engagement and trading behaviour.
  • Deliver content for automated journeys to improve conversion and aid retention and reactivation.
  • Deliver content for ongoing CRM campaigns, which includes product launches and client education.
  • Work with the partnership marketing team to produce new creative assets across a variety of channels.
RequirementsWho are you?
  • Minimum of 3 years' experience in a content or copywriting role.
  • Accomplished digital copy writing skills with an understanding of how content is consumed in different formats.
  • The ability to put the end user at the heart of all copy writing.
  • Well-developed communication skills are essential in our business
  • Some SEO content writing experience (desirable)
  • An interest in trading, FX or general finance (desirable)
Benefits
  • Ongoing investment in your career development
  • Wellness and lifestyle perks like monthly corporate massages
  • Parental leave
  • Staff referral bonus program
  • Employee-purchased leave
  • Perkbox reward and recognition
  • Study assistance
  • Annual flu vaccinations
  • Complimentary fruit and snacks
  • Multicultural environment
  • A dynamic and collaborative team culture
  • Great CBD location with easy access to public transport
  • Regular social activities

Eightcap

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