Digital Communications Website Specialist

• Join a passionate and high-performing team at one of Australia's most iconic sporting venues
• Lead the content and user experience across multiple high-profile websites
• 18-month parental leave cover in the Corporate Affairs, Marketing & Community team

The Melbourne Cricket Club (MCC) has the public responsibility of managing one of the largest and the most successful stadiums in Australia and the world – the Melbourne Cricket Ground (MCG). The MCG is more than just a stadium, it's an Australian icon and a meeting place for generations past, present and future.

The MCG is host to more than 70 major events and attracts over three million visitors annually. The MCC is the largest sporting club in the country with over 150,000 members and also manages 13 sporting sections with participation over 2,600. The Australian Sports Museum (ASM) has its home at the MCG, celebrating the country's rich sporting history, which is also managed by the MCC.

About the role

A unique opportunity has become available for a skilled Digital Communications Website Specialist to join the Digital Communications stream for an 18-month parental leave contract.

Reporting to the Digital Communications Manager, this role is responsible for leading the development, publishing and management of content across the MCG, MCC, Committee Room by Grossi and Australian Sports Museum websites, as well as the MCC staff intranet (ClubHub) and mobile applications.

This role plays a critical part in supporting the MCC's communications strategies through engaging and timely digital content, and forms part of the communications team at select major event days.

Key responsibilities include (however not limited to):

• Develop, maintain and publish digital content across all MCC-managed websites
• Manage website calendars, content milestones, and critical updates
• Collaborate with communications and marketing teams to ensure key operations and projects are reflected across digital channels
• Lead the creation and publication of editorial and promotional website content
• Ensure alignment of content across websites, apps, eDMs and social media
• Provide support for internal communications via ClubHub (staff intranet)
• Assist in content migration to Optimizely during website redevelopment
• Liaise with third-party providers supporting our websites
• Assist with eDM campaigns, mobile app updates, and social media as needed
• Analyse content performance and prepare regular reports
• Contribute to the match day communications team at select matches, including across some evenings and weekends

About You:

To be successful in the role, you'll have:

• Tertiary qualifications in media, digital communications, publishing or journalism
• Professional experience in a digital communications or web content role
• Experience with CMS platforms (such as Optimizely, Sitecore, WordPress), CRM systems (especially Microsoft Dynamics), and tools like Google Analytics
• Familiarity with email campaign tools (e.g. ClickDimensions)
• Experience with website personalisation, customer journey mapping, and content for internal stakeholders
• A proactive, detail-oriented and organised approach
• Strong written and verbal communication skills
• The ability to manage multiple priorities in a fast-paced environment
• Interest or background in sport, digital media or events is highly regarded

If this interests you and you have the experience, qualification and the skillset outlined above, we would love to hear from you. You can do this by submitting your application including a cover letter, a current CV

Applications close on 6th June 2025. Please note this ad may be withdrawn prior to the closing date depending upon the volume of applications received.

***Please note, agency submissions will not be considered for this position***

The Melbourne Cricket Club is committed to creating a diverse, inclusive, and welcoming working environment. We actively support and encourage people of all backgrounds; gender, age, ethnicity, race, cultural background, First Nations, disability, religion and sexual orientation to submit an application and aim to ensure that the recruitment and employee experience is as accessible and inclusive as possible. We provide adjustments including alternate formats to the recruitment process for candidates including individuals with disability. If you require an adjustment to be made during the recruitment process (including alternate formats) or have an enquiry about the support provided, please contact the People & Culture Team on [email protected] if this is your preferred method of communication (no applications will be accepted via this mailbox. All applications need to be submitted through our online system via the ad application).

To ensure the safety and wellbeing of our staff, contractors, and patrons, as part of the conditions of the offer of employment, successful candidates must have had two doses of an approved COVID-19 vaccine or provide evidence of a lawful exemption. The MCC will discuss the exemption & your personal circumstances with you.

The MCC is committed to providing a safe and welcoming environment for everyone including children & young people and has zero tolerance to child abuse and harm.

As part of our pre-employment checks, this role is subject to relevant background checks including National & International police checks, right to work in Australia & Victorian Working with Children checks.

STAFF BENEFITS – Step into Flex

STAFF BENEFITS – Work Perks

MCC Charter (Our Mission & Our Values)

Type: Contract / Fixed Term

Category: Commercial Operations - Any

Reference ID: CA000004

Date Posted: 23/05/2025