Freelance LinkedIn Copywriter

7 hours ago

Sydney, New South Wales, Australia Digital Full time $60,000 - $120,000 per year

Hire Digital is seeking a Freelance LinkedIn Copywriter with a strong background in B2B tech to craft impactful, platform-native content that builds authority, drives engagement, and supports lead-generation goals. You'll work closely with founders, GTM leaders, and marketing teams across SaaS, enterprise software, AI, and other tech verticals to bring our voice and vision to life on LinkedIn.

Requirements

RESPONSIBILITIES

  • Ghostwrite thought leadership posts and long-form LinkedIn content for B2B tech founders, execs, and subject matter experts.
  • Craft strategic content that translates complex technical topics (e.g., SaaS, AI, DevOps, cloud, cybersecurity) into accessible, high-performing posts.
  • Develop and manage LinkedIn content calendars that align with product launches, fundraising milestones, or brand awareness campaigns.
  • Collaborate with clients to extract insights from interviews, whitepapers, or existing assets and convert them into compelling narratives.
  • Optimize posts for platform engagement while staying true to each client's unique tone, positioning, and objectives.
  • Repurpose blogs, case studies, or webinar insights into LinkedIn-native formats to extend content lifecycle.
  • Stay current with LinkedIn trends, B2B content strategy, and the nuances of professional storytelling.

REQUIREMENTS

  • Demonstrated experience writing for B2B tech brands or executives in sectors such as SaaS, AI, cloud computing, cybersecurity, or enterprise IT.
  • A portfolio of high-performing or ghostwritten LinkedIn posts (bonus if focused on B2B audiences).
  • Strong ability to simplify complex topics into digestible, engaging content for decision-makers.
  • Proven ability to work independently, manage deadlines, and communicate with multiple stakeholders.
  • Familiarity with the goals of thought leadership, demand gen, and content-led growth on LinkedIn.

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