
Manager, Member Journey
1 week ago
Lead Lifecycle Marketing that Puts Members First
The Manager, Member Journey & Lifecycle Marketing plays a pivotal role in shaping how members experience the College throughout their careers. Acting as 2IC to the Senior Manager, this position translates strategy into action by designing and optimising lifecycle programs that are personalised, data-driven, and impactful. Through human-centred design, CRM automation, and continuous improvement, the role ensures members receive timely, relevant, and meaningful interactions at every stage of their journey. Working collaboratively across teams, this role is central to embedding member-first thinking and delivering on the College's strategic priority of Member Fulfilment.
About the College
The Royal Australian and New Zealand College of Radiologists (RANZCR) is a purpose-driven organisation that exists to support specialist doctors in clinical radiology and radiation oncology across Australia, New Zealand and Singapore.
As a peak membership body, our focus is on helping our members deliver the best possible patient care through lifelong learning, professional advocacy, and sector leadership. While our members are medical specialists, it takes a passionate and talented team behind the scenes to bring this mission to life.
That's where you come in.
Whether your expertise is in marketing, finance, IT, HR or operations, you'll play a key role in supporting the people who care for patients. You'll be joining a collaborative, values-led organisation that acts with integrity and respect, holds itself accountable, and leads through innovation.
We're committed to creating a diverse, inclusive and flexible workplace where people feel valued, supported and inspired to grow. If you're looking for meaningful work, a strong team culture and the chance to make a difference — this is the place for you.
Learn more about working at RANZCR and the benefits we offer:
What you'll be doing:
- Take ownership of all College-wide email communications, ensuring consistency, quality, and alignment with the member journey.
- Build and embed processes and ways of working with departments to plan, prioritise, and deliver email campaigns.
- Lead and support the Email Marketing Specialist and CRM Specialist, enabling them to deliver effective, automated and personalised communications.
- Design and deliver lifecycle programs (onboarding, renewal, CPD, re-engagement, events) that drive engagement and retention.
- Map and optimise member journeys across career stages using human-centred design.
- Translate member data into dashboards and insights that inform strategy and continuous improvement.
- Act as 2IC to the Senior Manager, providing leadership in decision-making and cross-team alignment.
- Collaborate with Communications, Events, Education, and Member Services to embed member-first thinking across touchpoints.
About you:
- Proven experience in lifecycle, CRM, or member/customer engagement marketing.
- Hands-on expertise with CRM and marketing automation platforms (Dynamics / Real-Time Marketing preferable; Salesforce, Campaign Monitor, or similar also considered).
- Strong data literacy, with the ability to create dashboards and turn analytics into actionable insights.
- Excellent collaboration and communication skills, with the ability to influence and align multiple stakeholders.
- Organised and proactive, able to design and embed processes while managing multiple programs.
- Leadership skills with experience mentoring or managing staff.
- A degree in Marketing, Communications, Business, or related field (or equivalent experience).
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