market researcher
2 days ago
Cyclesun Pty., Ltd. is an emerging technology company based in Brisbane, Australia, operating as a subsidiary of Shanghai HIUV New Materials Co., Ltd. — a listed company on the Sci-Tech Innovation Board of the Shanghai Stock Exchange (Stock Code:
Leveraging nearly two decades of R&D and manufacturing expertise in advanced polymer film materials from our parent company, Cyclesun is committed to introducing cutting-edge smart dimming glass technologies to the Australian architectural and automotive markets.
Our core innovations—Smart Dimming Glass and Film—have achieved remarkable success in China's automotive intelligent sunroof and window sectors. We are now expanding these technologies into commercial landmarks, high-end residential projects, automotive modifications, and Building Integrated Photovoltaics (BIPV) applications across Australia.
Additionally, we are advancing green technology initiatives, including photovoltaic module recycling, as part of our mission to promote intelligent, energy-efficient, and sustainable development.
By joining us, you will not only participate in a pioneering business but also help drive the transformation of Australia's built environment toward smart, sustainable solutions.
Position OverviewWe are seeking a Market Research & Business Development Specialist to lead comprehensive market analysis and customer insight research for our Smart Glass products in the Australian building and construction sector.
This role will provide data-driven insights and strategic recommendations to support our sales strategy, market entry, and brand positioning in Australia.
Key Responsibilities
1. Market Feasibility Study
Market Assessment
Evaluate the overall market size, growth potential, and acceptance of Smart Glass products in Australia.
Analyze key application areas including:
- Commercial office buildings
- Hotels and hospitality projects
- Residential developments
- Public and government buildings
- Regulations, Policies & Standards
Research and summarize relevant Australian green building regulations, energy-efficiency policies, and certification systems, such as:
- NABERS (National Australian Built Environment Rating System)
- Green Star (Green Building Council of Australia)
- Assess how these frameworks influence Smart Glass adoption and identify market opportunities and regulatory challenges.
2. Target Customer Insights
Customer Identification
Identify and engage key industry stakeholders, including:
- Architects and interior designers
- Real estate developers and construction contractors
- End-users and project owners
- Customer Research
Conduct interviews, surveys, and focus groups to understand:
- Decision-making processes in material selection and project design
- Key concerns such as cost, performance, privacy, and aesthetics
- Market perceptions and expectations regarding Smart Glass technologies
3. Sales Strategy Development
Strategic Recommendations
Based on research findings, propose:
- Product positioning and pricing strategies
- Sales channel models, such as direct sales or distributor partnerships
- Marketing messages and value propositions suitable for Australian customers
- Partnership Development
Identify and conduct preliminary evaluations of potential local partners, including distributors, integrators, and industry collaborators.
4. Reporting & Presentation
- Prepare comprehensive market research reports summarizing findings, insights, and recommendations.
- Deliver professional presentations to management and key decision-makers.
5. Administrative Operations
- Support daily office operations, documentation, and coordination tasks.
- Assist with project tracking, meeting preparation, and report compilation.
Qualifications & Requirements
- Bachelor's degree or above in Marketing, Business, Economics, or related fields.
- Proactive, analytical, and communicative, with strong interpersonal skills.
- Experience in market research, business analysis, or strategy development.
- Familiarity with the Australian building and construction market and local business culture.
- Background in building materials, construction technology, or home furnishing sectors is preferred.
What We Offer
- Competitive compensation package, including base salary and performance-based bonuses.
- Opportunity to join a fast-growing startup and take on a key strategic role.
- Comprehensive training with a top-tier technical team and global support from our listed parent company (HIUV).
- Clear career development path with strong growth potential as we expand in the Australian market.
- Supportive and innovative work environment with access to advanced resources and brand strength.
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