PR Specialist

4 hours ago


Sydney, New South Wales, Australia PENINSULA Full time $80,000 - $120,000 per year

At Peninsula, we foster a culture of excellence, collaboration, and growth. We are proud to be the trusted advisor to small and medium businesses—the backbone of Australia's economy.

For over 42 years, we've been aGlobal leader in HR, Workplace Relations, and Health & Safety advisory services. We support over 35,500 businesses across ANZ, and with offices worldwide, our team of over 4,000 employees helps service over 145,000+ clients globally. We are proudly privately owned, with unmatched financial stability, driving our consistent global growth year after year.

As our resident PR Specialist, you will be the key driving force in shaping narratives, building & maintaining relations and safeguarding reputation. With a talent for storytelling, you will work with stakeholders across the business to uncover exciting and newsworthy stories, whilst partnering with media contacts to capitalise on brand visibility and amplify positive press coverage.

In this role, you'll have:

  • Your finger on the pulse: conduct comprehensive market research and monitor industry news to make informed decisions on communications strategy & execution across Peninsula,
  • End to end media & PR responsibility: from ideation to post coverage analysis whilst managing the entire internal reporting process.

We're looking for someone with who has: 

  • Corporate PR experience – over 3 years in a similar PR role, with B2B experience preferred. AM or high performing SAE will be considered.
  • Relationship management skills – create strong internal relationships with the Peninsula team, engage with media contacts and grow our partnership with industry bodies.
  • Developed a wide range of content: including press releases, media pitches, executive quotes, client testimonials and case studies etc. Prior copywriting experience is highly desired.
  • Great project management skills: comfortable juggling multiple and competing deadlines, whilst working in a fast paced and multifaceted environment.

Some of our Peninsula Perks include:

  • Enhanced Leave: Start with up to 25 days leave in your first year and earn more as your career grows—up to 31 days after 5 years
  • Profit Sharing: Share in the success of the business with an annual bonus.
  • Super Service & MVP Awards: Earn $1000 and enjoy a day off as a reward for demonstrating our values.
  • Career Pathways: Take your career further with a structured development path and opportunities to grow into an Associate Director role.
  • Education Assistance Program: We support your professional development with ongoing education assistance.
  • Bright Exchange: Access exclusive discounts on hundreds of products and services.
  • Health & Wellness:Enjoy a $250 voucher, gym discounts and more
  • Social Club:Enjoy monthly events to connect and have fun with your mates.

If this sounds like you, we'd love to hear from you Simply click the Apply button and submit your updated CV.At Peninsula, we care about creating an inclusive workplace and celebrate diversity. We are proud to be an equal-opportunity employer. We encourage candidates from all backgrounds and experiences to apply.Please note: We do not accept applications from recruitment agencies. All applicants must have valid, unrestricted working rights for Australia.


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