
Social Media Marketing Specialist
2 days ago
About Us
Caalano Digital is a performance-driven marketing agency helping service-based businesses grow with smart marketing, creative content, and lead generation campaigns. We partner with ambitious brands to help them stand out and drive measurable results.
We are looking for a Social Media Content Creator
to join our team. This is a creative, hands-on role where you'll be at the forefront of planning, creating, and sharing engaging content that builds authority for our clients and supports high-performing paid ad campaigns.
What You'll Do
- Plan and execute content strategies tailored to service-based businesses
- Create engaging
organic social content
(posts, reels, stories, carousels, short-form video) - Be hands-on with
content creation
: planning, filming, editing, and occasionally appearing in videos - Collaborate with our team to produce
hybrid creative
that strengthens paid ad campaigns - Work directly with clients: guiding them through the process, making them feel comfortable on camera, and communicating ideas clearly
- Manage the process end-to-end: planning, shooting, editing, and presenting drafts for client approval
- Help clients grow their
social presence
and position them as an authority in their industry - Ensure brand consistency across content and platforms
- Stay across current trends in social and paid media to keep our content fresh and effective
What We're Looking For
- Proven experience creating social media content (organic & paid)
- Strong video skills: planning, filming, editing (bonus if you're comfortable on camera too)
- Proficiency in creative software:
- Preferred: Adobe Creative Suite (Premiere Pro, Photoshop, After Effects, Illustrator)
- Minimum: Canva and CapCut (or similar editing/design tools)
- Confident in client-facing roles with excellent communication skills
- Ability to lead client interactions and ensure they feel supported, especially when appearing on camera
- Creative thinker who can craft content that resonates with service-based audiences
- Familiarity with digital marketing and how creative impacts lead generation campaigns
- Ability to manage multiple client projects, meet deadlines, and take ownership of the creative process
- Team player who enjoys collaborating but can also work independently
Why Join Us
- Be part of a growing agency that values creativity, innovation, and results
- On-site role
in our
brand-new office space in Sydney's North-West
, complete with amazing facilities designed to make work enjoyable and productive - Collaborate with a fun, high-performance team culture that values both autonomy and creativity
- Gain exposure to a variety of industries - no two days are the same
- Opportunities for professional growth as we scale into larger campaigns and creative strategies
Location:
Sydney (North-West, On-Site)
Type:
Full-time
Does this role sound like you? Apply now and help us create content that not only looks great but
drives real business growth.
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