Marketing Executive

The opportunity:

Fitness First, a premier brand within Fitness & Lifestyle Group (FLG), is a leader in health, fitness and wellness in the Asia-Pacific. Fitness First (FF) is seeking a talented Marketing Executive to drive the execution of campaigns and content across multiple channels, promoting brand growth, lead generation and member engagement.

This pivotal role within our marketing team works closely with Fitness First's Senior Marketing Manager to manage the delivery of campaigns, content, partnerships, and sponsorships, ensuring all initiatives are executed with precision, on time and aligned with brand standards.

This role is highly collaborative, partnering with teams across Marketing, Creative, Operations and external agencies to coordinate campaign deliverables with the ability to build strong relationships across the departments to enable fast and accurate delivery.

We're looking for a self-starter who can champion the rollout of campaigns, product launches and develop compelling content. You're a creative and strategic thinker who thrives in a dynamic environment, taking full ownership of delivering high-impact marketing initiatives with precision and creativity. You ensure they align seamlessly with Fitness First's brand standards.

Key duties and responsibilities include (but are not limited to):

Campaign Delivery & Project Management

• Support the end-to-end rollout of campaigns, product launches and tactical promotions.
• Ensure campaigns are integrated across all owned channels (digital, social, email, app, in-club, print, video, audio).

Content & Channel Management

• Own the day-to-day management of organic social strategy, content calendar and community engagement.
• Develop and deliver content including blogs, newsletters, landing pages

Partnerships & Sponsorships

• Support the execution of brand partnerships and sponsorship activations, ensuring assets and campaigns are delivered on time and aligned to strategy.

Stakeholder & Cross-Functional Support

• Act as a key contact across Marketing, Creative, Operations and external agencies to coordinate campaign deliverables.
• Manage feedback loops with stakeholders, consolidating inputs into clear actions.
• Build strong relationships across departments to enable fast, accurate delivery.

Performance & Continuous Improvement

• Monitor and analyse channel and campaign performance, providing insights and optimisation recommendations.
• Share learnings and contribute to continuous improvement of campaign planning and execution.

What you'll bring:

• Proven experience in a similar marketing role, ideally within consumer, retail, lifestyle or service industries.
• Proven ability to manage and deliver campaigns across multiple channels.
• Experience in partnerships, sponsorships or events marketing execution.
• Strong writing and content development skills across digital, social and member communications.
• Highly organised with excellent project management and stakeholder coordination skills.
• Collaborative team player, able to build strong relationships across teams and external partners.

In return we offer you:

• A passionate, innovative, energetic, and supportive culture. It's something we're really proud of at FF & FLG, and you'll feel part of the family from day one
• You'll also benefit from our industry-leading learning and development offering - we pride ourselves on supporting and developing our team members, providing them with the learning and skills they need to build a long-term career with us
• Hybrid working (a mixture of in-office and work from home)
• A competitive salary package + a wide range of benefits including a free gym membership for you and the person of your choice
• Additional benefits as part of our recognition of service scheme

About Fitness First & Fitness and Lifestyle Group

Fitness First is part of Fitness and Lifestyle Group (FLG). A globally recognised leader in the fitness sector, Fitness First currently operates 51 Australian clubs across New South Wales and Victoria. We believe that fitness inspires people to excel - it takes courage, determination, and dedication. Working with Fitness First is more than just a paying job. It's the start of a career that will allow you to empower thousands to put themselves First and lead fearless and extraordinary lives.

As an employer, we are on a mission to uncover exceptional talent and nurture, develop and celebrate our employees.

Fitness and Lifestyle Group (FLG) is the leading fitness, health, and wellness group in the Asia-Pacific region, headquartered in Australia. Our mission is to make a meaningful, positive impact on people's lives through innovative and diverse health and wellness offerings, both physical and digital.

FLG's portfolio includes globally recognised brands such as Fitness First Australia, Goodlife Health Clubs Australia, Jetts Fitness New Zealand & Thailand, Zap Fitness, and Barry's. With 319 locations across Australia, New Zealand, and Southeast Asia, we support over 585,000 members in leading healthier, more active lives.

Our Commitment to Diversity and Inclusion:

At Fitness First & Fitness and Lifestyle Group we bring positive energy and attitude to work every day, we are proud of who we are and who we work for. We don't just accept individuality; we encourage it and acknowledge the value diversity and inclusivity brings to our organisation. We pride ourselves on empowering our team to be their authentic selves at work.

We welcome applications from Aboriginal and Torres Strait Islander People, people of all ages, race, sex, intersex status, gender identity, sexual orientation, people with a disability and from other diverse backgrounds.

Apply Now

Please click 'Apply' to submit a resume that details your experience, attributes, and achievements.