Content Solutions Specialist

Responsibilities
About the Team

Creative Content Solution Team drives revenue growth by ①Quality - Generate content insight and content measurements and ②Quantity - Enhance content creation capabilities for clients

• Vertical Content analysis: Leverage creative data and content analysis, provide diverse strategy and insight to guide revenue growth across sales teams

• Creative Product Strategy: Support key products and functions growth including AIGC Products/Creator Ads/Content Insight and Measurement/TikTok Live.

• Creative & Content Strategy workshops: Bespoke workshops for top clients and their agency partner in order to help them diagnose, plan and execute their campaigns most efficiently on TikTok

Responsibilities:

1. Creative Strategy: Familiar with internet advertising and the Australian market, through industry Data Analysis, market insights, research on typical advertisers, etc., gain insights into the business needs and brand advertising requirements of different client segments, understand and identify the elements and optimal formulas that influence advertising creative placement, and drive client business growth through Creative Strategy.

2. Content Product Solution: Familiar with the monetization product logic of brands, creators, performance, etc., optimize or innovate creative ad strategies from various aspects such as content production, content optimization, and content placement, improve Advertising Effect, and produce high-quality product cases.

3. Effectively collaborate with various departments such as product, data, sales, and client service to advance key advertiser demand exploration, product testing, product case packaging, etc., improve performance and volume of creatives, and refine the methodology for content operation in the industry.

Qualifications
Minimum Qualifications:

• 3+ years of experience in internet monetization advertising operations, and preference will be given to those with experience in Product Operation, industry operations, optimization practice, or marketing strategies

• Strong industry analysis and Product Operation capabilities, with excellent Data Analysis skills

• Able to independently complete client ad creative ad analysis and optimization strategy guidance, summarize analysis reports, and distill work methods or experiences

• Good communication and coordination skills, XFN collaboration capabilities, and a high sense of responsibility, strong execution and driving abilities.

Preferred Qualifications:

• Bachelor's degree or above is preferred

• Candidates with relevant backgrounds in FMCG market/media/media agency strategy departments, etc. or have experience in directly providing social media marketing or advertising optimization services for Australian brands or markets, are preferred

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​

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Diversity & Inclusion​

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​

Acknowledgment of Country
In the spirit of reconciliation, TikTok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.​