Media Lead and Spokesperson

2 weeks ago

Melbourne, Australia Department of Transport and Planning Full time

Location: Melbourne | CBD

Job type: Full time

Organisation: Department of Transport and Planning

**Salary**: $105,479 - $127,621

Occupation: Communications, Marketing and Media

Reference: 1948

**About the Role**

The Media Lead and Spokesperson is actively monitoring the transport network, proactively selecting appropriate mediums to use to communicate real-time information and behaviour change requirements to promote efficient network operations.

The role will also act as one of the primary spokespeople for DTP in radio and television settings, particularly in response to developing stories and service disruptions.

**To access the Position Description, please click here.**

**Position Accountabilities**
The role will be responsible for executing media relations projects and strategies, aligning with key business areas and portfolio-defined projects. Provide expert media and communication counsel to senior leaders, guiding media interactions, interviews, and messaging. Act as DTP's representative in broadcast media, ensuring consistent and clear messaging, especially in critical situations. Identify proactive media prospects and address emerging reputational issues, fostering strong media relationships as well as organise top-notch media events, manage disruption communications across channels, and produce precise media materials within tight deadlines. Support Emergency Management communications, including scenario training and plan updates.
- Form part of a 24-hour on-call roster to ensure media enquiries are addressed in an effective and timely manner.

**Key Selection Criteria**
DTP is seeking a skilled spokesperson with a proven track record in handling sensitive media matters. Must possess strong media insights and connections to advance DTP's goals with key agencies. Expertise in communication, issue handling, media management, and stakeholder relations is essential, along with strategy development and execution capabilities. Exceptional writing skills for diverse communication materials are required as well as comprehensive understanding of customer service/operations and adept stakeholder engagement to drive favorable outcomes for DTP and the community.

**Qualifications and Experience**

**Mandatory**
- An appropriate tertiary qualification or equivalent experience as a spokesperson or communications or similar discipline.

**What we offer**
- Meaningful work making Victorian communities more accessible and liveable
- Professional growth and development opportunities across the department and the wider Victorian Public Services
- A hybrid working model focused on collaboration and teamwork
- Optimal work-life balance initiatives including flexible working arrangements
- We prioritise the development of a safe and inclusive culture

**Culture Value**
We are an equal opportunity employer, embracing a diverse range of applicants such as veterans, and people who identify as Aboriginal and/or Torres Strait Islander, LGBTQIA community members, individuals with disabilities and/or health conditions, as well as those from varied faith and cultural backgrounds.

At our department, we prioritize the development of a safe, inclusive, and high-performance culture through shared actions and behaviours that align with our strategy and direction. This empowers our employees to effectively contribute to our goals.

**How to Apply

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