Digital Analyst

**Role type**:1x Full Time; C ontinuing
**Department**:Advancement, Communications & Marketing
**Salary**:$ 143,185 - $ 148,972 p.a. plus 17% super
- Lead data-driven marketing strategies, o ptimi s e digital experiences and t ransform university engagement
- Investing in you - benefits package including salary packaging, health and wellbeing programs, discounted services, and professional development opportunities.

**The University of Melbourne**
We take pride in our people, who all contribute to our mission to benefit society through the transformative impact of education and research. Discover more via our website.

**Your next career opportunity**
As a Digital Analyst in the Digital Experience & Marketing (DXM) directorate at a prestigious university, you'll be at the forefront of driving data-driven decision making and optimi s ing digital marketing performance. You'll have the opportunity to analy s e complex data, propose innovative solutions, and lead transformation initiatives that enhance the university's global digital presence. Your role will directly impact the institution's ability to deliver world-class digital experiences, making this a key position for those passionate about digital analytics, marketing technology, and higher education.

**Your responsibilities will include**:

- Lead Data Analysis: Drive insights from complex data to inform digital marketing strategies and optimi s e performance.
- Champion Optimi s ation: Scale personali s ation and journey optimi s ation capabilities across omni-channel marketing efforts.
- Facilitate Transformation: Lead workshops, establish governance frameworks, and drive digital marketing projects.
- Foster Collaboration: Promote a data-driven culture and encourage the adoption of best practices across teams.

**You may be a great fit if**:
You are an experienced digital analytics professional with a strong background in digital marketing, excellent leadership skills, and a passion for driving data-informed decision-making in a complex organi s ational environment.

**You may also**:

- Have a postgraduate qualification in Digital Marketing, Computer Science, Statistics, or a related field.
- Demonstrate extensive experience in leading data analysis and digital marketing strategy.
- Show strong analytical and conceptual skills, able to translate complex data into actionable insights.
- Exhibit the ability to lead cross-functional teams in agile and matrixed environments.

For further information please refer to the attached PD.

**What**we**offer you**
We offer the opportunity to be part of a vibrant community and enjoy a comprehensive range of benefits to support your success and sense of fulfillment, including:

- Supportive flexible work arrangements underpinned by our commitment to inclusion and well-being
- Progressive, considerate leave provisions to empower your work-life balance
- Salary packaging and access to a range of discounted services including Bupa health insurance
- Health and well-being services including a leading Employee Assistance Program

**Your new team -**A**dvancement**(University Communications & Marketing)**
University’s Communications and Marketing function provides strategic, advisory and operational services to support the academic mission and the University strategy. It fosters a culture of best practice and collaboration across the University’s communication and marketing teams and stakeholders and uses data-driven insights to inform decision-making across the University.

**Be Yourself**
The University of Melbourne is an Equal Opportunity Employer and a child-safe organisation. We are committed to creating an inclusive and equitable workplace where all individuals feel valued, respected, and have the opportunity to thrive regardless of gender identity, ethnicity, sexual orientation, disability, age, being a parent or having caring responsibilities.

**Aboriginal and Torres Strait Islander Applicants**
We aspire to be the University of choice for Indigenous Australians, with unprecedented investment to attract, nurture and retain Aboriginal and Torres Strait Islander students and staff. Tangible support through a range of programs and initiatives will ensure that you personally succeed and flourish while at the University of Melbourne.

**Working at the University - what you need to know**:
**Please note: Visa sponsorship is not available for this position.**This role requires current valid work rights for Australia.

**Join Us and unlock your career potential**
- **Resume**
- **Cover Letter outlining your interest and experience**

**Please note that you**are not required to**respond to the selection criteria in the.**

If you have any particular questions regarding the job please follow the details listed on the.

**Applications close**:9 September 202511:55 PM Australian Eastern Standard Time (AEST) / Melbourne time zone.
**JR-002678 Digital Analyst.pdf