Marketing Coordinator

If you’re passionate about being part of a tech start up, this is an exciting opportunity to join a fast growing, innovative company.
- Part-time or full-time position based in Lot Fourteen with flexible work arrangements
- Awesome product to work with that is a game changer for clients
- Be part of the team that bring Daitum’s cutting-edge tech to the world

**Who the Company is?**

**Daitum**

Daitum’s mission is to make prescriptive analytics accessible to all business decision makers. For too long, prescriptive analytics has lived behind a paywall of PhD consultants, especially in fields like infrastructure, logistics, and healthcare. Daitum is changing that for good.

Daitum’s SaaS product lets any business decision maker run their own prescriptive analytics to amplify their decision-making: highly configurable, cloud-based and supporting an ever-growing list of industries.

At Daitum, you will join a fast-growing team of 15 staff who are highly dedicated, intelligent, and believe passionately in the future they are building. Each team member is exactly that, not just a number but, a true and important part of the team contributing to Daitum’s work and success.

**Why Daitum?**

**There are so many reasons but below are just a few**
- Be part of a fast-growing technology start-up pioneering the democratisation of prescriptive analytics.
- Super interesting work and be part of a company that solves big problems for clients.
- Work with a smart, collaborative, and innovative tech team that tackle complex and interesting problems.
- Supportive work environment with an excellent team culture.
- Great location, based in Lot Fourteen’s Innovation Neighbourhood.
- Flexible working arrangements including a mix of working from the office and home.

**Picture yourself in the role**:
Reporting to the Director of Sales, you will be responsible for generating business leads through marketing activities. To be successful in this role, you’ll be flexible, proactive and have a passion for technology-based products and the ability to simplify communication to clients in non-technical terms.

**Here’s what you’ll be focusing on**:

- Contribute to the creation of marketing initiatives across all digital platforms.
- Create and update marketing content - particularly flyers, brochures, presentations and website content.
- Drive marketing activities and assist in the coordination of marketing campaigns, case studies and videos.
- Assist in generating and qualifying leads.
- Understanding the voice of the customer and drafting content to suit.
- Measuring the success of campaigns and adjusting to suit.
- Identify and book in business development events.
- Research new verticals and identify effective and tailored strategies for outreach and to connect.
- Ideate new usage patterns for the Daitum offering and collaborate and identify all aspects of the go to market strategy.

**Of course, you will need to love working in a tech / AI but you should also have**:

- A minimum of 12 months experience supporting marketing functions (focused on lead generation).
- Tertiary qualifications in marketing, business or related discipline.
- High digital literacy and ability to quickly learn how to use marketing and sales tools.
- Excellent spoken skills and ability to engage with people.
- Excellent communicator (verbal and written).
- A passion for the technology space with an ability and strength in translating complex language to non-technical terms for the purposes of writing marketing and sales collateral.
- Good design sense and ability to learn how to use basic graphic and video editing tools.
- High energy, positive, outgoing, and resilient.
- A passion for customer service and sales.
- Ability to develop on-going rapport with clients and develop strong professional relationships.
- Professionalism in all aspects of the role.
- Problem solving abilities and a high degree of initiative and able to identify areas of improvement.

A background working with IT/technology products is not essential but will be viewed favourably.

**Excited yet? If sothen read on.